Gap Japan will reopen its Gap Shinjuku Flags store on June 1, 2020, after the store's opening was postponed due to the impact of COVID-19. The newly renovated Gap Shinjuku Flags store marks a first for the Gap brand worldwide. The store was designed and planned in partnership with Suppose Design Office Co., Ltd., an architectural firm led by Makoto Tanijiri and Ai Yoshida. Returning to Gap's roots, which began in California in 1969 selling denim and records, the store blends a unique Japanese aesthetic with the denim, music, and culture that define the brand. The store's display windows feature artwork by Letterboy, a calligraphy, hand lettering, and sign painting artist active around the world. Visitors can also experience playful artwork unique to the Gap Shinjuku Flags store.


▲The world's first Gap cafe area


In addition, the store will feature the world's only cafe area, "Gap cafe," where you can drink "Gap Original Blend Coffee." Guests can enjoy cafe lattes with latte art featuring original Gap illustrations and messages, and Krispy Kreme doughnuts, which was founded in Winston-Salem, North Carolina, USA in 1937, will also be available. Limited-time products to commemorate the reopening will also be available, including the adorable "Brannan Donut," featuring Gap's mascot, Brannan Bear. In consideration of the environment, we use FSC-certified paper cups and sleeves, and biodegradable straws made from natural ingredients and brewed coffee.


▲Gap cafe also offers original blend coffee and light meals
In addition, to commemorate the reopening of the Gap Shinjuku Flags store, customers who spend over 10,000 yen (tax included) will receive a free organic cotton eco bag printed with an original illustration by the popular international artist Yusuke Hanai, which is only available here. Additionally, on a first-come, first-served basis, customers who spend ¥15,000 or more (tax included) will receive a free copy of the picture book "BEACH GLASS," written by George Cockle and illustrated by Yusuke Hanai. (This offer will end while supplies last.)


■COVID-19 Measures
As part of our COVID-19 prevention measures, Gap Stores will take measures such as having all employees take their temperature before coming to work, thoroughly washing and disinfecting their hands before and after work and breaks, wearing masks in the store and back of the house, installing splash screens and disinfectant at registers, cleaning the store with disinfectant, and strictly enforcing social distancing at registers and in fitting rooms. We will also implement entry restrictions as necessary, making the safety of our customers, employees, and the community our top priority, ensuring that you can shop with peace of mind.


■Details of Gap Shinjuku Flags Store
Reopening on Monday, June 1st, 2020
Address: Shinjuku Flags 1F/B1F, 3-37-1 Shinjuku, Shinjuku-ku, Tokyo Phone number: 03-5360-7800
Opening hours: 11:00 - 22:00 (follows Shinjuku Flags opening hours)
*For the time being, we are shortening our opening hours to 11:00 - 20:00.
Products: Clothing and accessories for men, women, kids, and babies

▲Denim area *Image

▲Women's area *Image

▲BabyGap Area *Image

■About SUPPOSE DESIGN OFFICE
SUPPOSE DESIGN OFFICE is an architectural design office led by Tanijiri Makoto and Yoshida Ai. Based in two locations, Hiroshima and Tokyo, the office has worked on numerous projects in a wide range of fields both domestically and internationally, including housing, commercial spaces, venue configurations, landscapes, products, and installations. Notable works in recent years include hotel koe tokyo and Kanto Mazda Megane Himonya store. He has received numerous awards, including the Grand Prize at the 2015 China Architecture Awards for "ONOMICHI U2," the International Prize for Sustainable Architecture Gold Medal, the Grand Prize at the 1st JIA Shikoku Architecture Awards for "Imabari Office," and the JCD Award Grand Prize for "BOOK AND BED TOKYO." Recently, he has expanded his activities by opening "Sha Shokudo," "Zekke Real Estate," and "21st Century Construction," all attached to his Tokyo office. Website: https://www.suppose.jp/


■About Letterboy
Letterboy is a graphic designer and calligraphy, hand lettering, and sign painting artist currently based in Tokyo. He holds calligraphy and hand lettering workshops not only in Japan but also around the world, and is active in a variety of letter-related techniques, including logo creation for various brands, design provision, and window sign painting.

Website: www.letter-boy.com
Instagram: https://www.instagram.com/letter_boy/


■About Yusuke Hanai
His style, which is heavily influenced by the counterculture of the 1950s and 1960s, is a unique fusion of Japanese aesthetic sensibilities and American retro illustrators. His style, which evokes cynical and humorous stories, has been supported by many people across borders, and he has exhibited his works in various countries, expanding the scope of his activities both domestically and internationally, including collaborating with various companies.


■Countermeasures against the new coronavirus
Please see below for details about our company's response and efforts to prevent the spread of the new coronavirus. http://gapnews.jp/news/94


■About Gap
Gap is the world's most iconic apparel and accessories brand and the authority on American casual style. Founded in San Francisco in 1969, Gap's collections are designed to build the foundation of a modern wardrobe, spanning everything from denim and classic oxford shirts to khakis and trend essentials. Since expanding internationally in 1987, starting with London, Gap continues to engage with customers online and through approximately 1,600 company-operated and franchised stores worldwide. Gap offers collections for women's and men's apparel and accessories, as well as GapKids, babyGap, GapMaternity, Love by Gap, and GapFit. The brand also caters to value-conscious customers with collections designed exclusively for Gap Outlet and Gap Factory Stores. Gap Inc. is the namesake brand of Gap Inc. (NYSE: GPS), a leading global specialty retailer, including Gap, Banana Republic, Old Navy, Athleta, Intermix, Janie & Jack, and Hill City. For more information, please visit www.gapinc.com.



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