Parfums Christian Dior will host "Dior Colorama," a limited-time event at The Stage in the Shinjuku Isetan Main Building, from August 23rd to August 29th, 2023, decorated with a variety of hues, including gray, pink, red, orange, and green, which are essential to the Dior Maison's DNA.

Courtesy of DIOR
Christian Dior was surrounded by a variety of colors from a young age. The soft pink façade of Granville's childhood home, the "Hôtel Rhumbés," its garden surrounded by a variety of flowers and plants, and its gray paving stones - these richly colored panels are deeply etched in Granville's memories and have constantly inspired his collections. He loved color, believed in its power, and used it freely.

Each of Maison Christian Dior's distinctive fragrances embodies Dior's story, its emotional impact, and Christian Dior's passion for color. This event will boldly express Dior's rainbow-like color palette, and Maison Christian Dior's distinctive fragrances will weave beautiful olfactory stories. The window display facing Shinjuku Street will beautifully express the world of five iconic fragrances.

Courtesy of DIOR
The signature perfumes of Maison Christian Dior, a collection of premium fragrances, welcome you warmly into a world of fragrance. Gris Dior evokes the nuances of Couture Grey, the memorable grey of Dior's birthplace in Granville, Normandy, and the pearl grey that adorns the Paris flagship store, 30 Montaigne. Jasmin des Anges, with its orange-yellow jasmine scent reminiscent of apricot liqueur, transports you to the flower fields of Grasse, where the fruity scent of jasmine fills the air. Echoing the story of Dior and its lucky charm, the lily of the valley, Lucky, evokes the white and green of the lily of the valley glistening with morning dew, while the pink Sakura pays homage to the breathtaking cherry blossoms Dior encountered in Japan, adorning the stage.


Maison Christian Dior Tobacolor and Purple Oud Available Exclusively at Shinjuku Isetan
The amber-hued Tobacolor offers sensual oriental nuances with a powerful amber trail. Combining the contrasting smoky and fruity notes, with a lingering hukka, this warm fragrance evokes a surprising and unexpected encounter. Purple Oud, with its subtle contrast between citrus freshness and a spicy, woody intensity, exudes a unique brilliance within the Maison Christian Dior oud collection.

Courtesy of DIOR


Isetan-exclusive makeup*1 items also available
Special items will be available to brighten up your autumn look, including a limited-edition Rouge Blush designed for this event embossed with the Maison's signature Couture logo, as well as limited-edition colors of Diorshow 5 Couleurs and Dior Addict Lip Glow inspired by the beautiful roses that change color with the sky as dusk turns into night over Granville. *1 The above 5 Couleurs Couture and Dior Addict Lip Glow are event-exclusive items.





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