Zenith auctions off special timepiece, the Chronomaster Original Pink, with all proceeds donated to international support for the fight against breast cancer

Jun 12, 2023
In tribute to and support of Susan G. Komen®, the world's leading breast cancer research foundation, Zenith has created a special Zenith Chronomaster Original Pink (No. 1/1) timepiece. The piece will be offered at Phillips' New York Watch Auction: Eight, with all proceeds donated to the foundation. The auction will take place in New York and online on June 10-11, 2023.

Courtesy of Zenith

The offering of this special timepiece in partnership with Komen and Philips marks another step in Zenith's support of its efforts to eradicate breast cancer. Zenith's involvement in the fight against breast cancer, including the launch of the Chronomaster Original Pink Edition in October 2022, with a portion of the proceeds donated to Susan G. Komen®, and the Meet the Dreamers event in Singapore, has raised awareness of the fight against breast cancer and supported the world's leading breast cancer research foundation. Women's empowerment is a major initiative led by Zenith Horizons and drives the brand's social contributions and projects. Zenith has long worked to raise awareness of breast cancer, a disease that affects one in eight women worldwide. By providing hope and support through education and support for organizations seeking treatment, Zenith's support of Komen has reached more women and raised global awareness of breast cancer. The launch of "Time to Make an Impact" marks the latest step in the company's ever-evolving partnership with Komen. This project highlights the voices of breast cancer patients and their supporters, inspiring millions to support and educate the organization.

Supporting Susan G. Komen® is a very important partnership for Zenith. The unique Chronomaster Original Pink piece will help provide funds for impactful research and patient support. We are proud of this and look forward to continuing our partnership.

Zenith CEO
Julien Tornare



Zenith is a huge supporter and has a long history of supporting the breast cancer community. Coming together with Zenith and Komen under the same goal gives us the strength to move forward. Our partnership with Zenith is helping us achieve a world without breast cancer, and we are incredibly grateful for their support.

Komen SVP
Sarah Rosell




The special Chronomaster Original Pink for Susan G. Komen® is a one-of-a-kind timepiece inspired by elements of the iconic A386. A high-frequency automatic chronograph with the latest-generation El Primero movement housed in a 38mm steel case, the Chronomaster Original Pink stands out with its diamond-encrusted lugs and captivating metallic pink dial. With the option of an additional strap and a certificate of authenticity, this one-of-a-kind collectible piece is a truly special piece.


Courtesy of Zenith

Komen, the world's leading nonprofit breast cancer research foundation, is dedicated to supporting patients in the fight against breast cancer and continuing the search for a cure, providing unparalleled support to patients in the United States and around the world. Komen listens to the patient voice, drives breakthroughs in research, improves access to quality care, provides direct patient support, and empowers people with trusted information.

Beyond this special piece, we will continue to support Susan G. Komen® through charity events, auctions, and other events. Zenith is also excited to welcome Susan G. Komen® Foundation members to DREAMHERS events around the world. By giving voice to the passion and enthusiasm of ambitious, independent and driven women, the Zenith brand's unique platform helps raise awareness of breast cancer and disseminate important information and treatments.
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