Isetan Shinjuku, which has a wide range of services specializing in clothing and is always filled with items that will stimulate your sense of fashion, has launched a fashion advice channel called "Isetan Channel"! In the third installment, we will be introducing this season's must-buy coats. 
 
--A Letter from a Concerned Customer-- 
"Outerwear determines my winter wardrobe, so I want to choose it more carefully than other items. In particular, I want to enjoy elegant outfits this season, so I'm looking for a dignified coat that will give me a sophisticated feminine vibe. Now that the weather's really cold, what design should I get?"
 
 Duffle Coat 110,000 yen/HYKE (Isetan Shinjuku Main Building, 3rd floor = Re-Style)
Duffle Coat 110,000 yen/HYKE (Isetan Shinjuku Main Building, 3rd floor = Re-Style)
This item was chosen from HYKE, a brand that is enthusiastically supported by customers every season at Isetan Shinjuku. Inspired by the duffle coats worn by the British Royal Navy, the silhouette and design have been updated for a modern look. The generous size allows the garment to flow freely, creating a relaxed look that accentuates femininity. Another highlight is the unique, elegant color, a blend of khaki and beige.
 Sweater: ¥149,000/CIES MARJANE, High-neck knit sweater worn underneath: ¥11,000/Kinder Salmon, Pants: ¥39,000/Totem, Boots: ¥55,000/NT MOMENT, Earrings: Stylist's own
Sweater: ¥149,000/CIES MARJANE, High-neck knit sweater worn underneath: ¥11,000/Kinder Salmon, Pants: ¥39,000/Totem, Boots: ¥55,000/NT MOMENT, Earrings: Stylist's own
The key to mastering this generous coat is your feet. Low heels may not make the most of the volume that is the charm of a coat, so try adding heeled boots to add height and balance the look. To create a unified look, try matching pants in similar colors. Adding a pale color to your top will create a light, feminine look. For a softer finish, we recommend a low-gauge knit.
In addition, Isetan Shinjuku has a wide variety of new coats in its lineup, including chesterfields and down jackets. So, today we'll introduce three recommendations!
  Chester coat 72,000 yen / Kinder Salmon (Isetan Shinjuku Main Building 2F = Re-Style TOKYO)
Chester coat 72,000 yen / Kinder Salmon (Isetan Shinjuku Main Building 2F = Re-Style TOKYO)
Kinder Salmon, a Seoul-based brand, offers a wide selection of comfortable outerwear, including elegant beige long coats and neat jackets. This coat, made from traditional tweed and sure to be a long-lasting favorite, is a collaboration with Harris Tweed. With a narrow body and streamlined arms, it is elegant to wear. The vents give it a light feel despite the heavy color.
 
 Coat 178,000 yen / Madison Blue (Isetan Shinjuku Main Building 4th floor = Contemporary Style / Life & Style)
Coat 178,000 yen / Madison Blue (Isetan Shinjuku Main Building 4th floor = Contemporary Style / Life & Style)
We chose this double-breasted Chester coat from Madison Blue, which is popular with many mature women at Isetan Shinjuku. The rich camel-colored body is adorned with pearl buttons, creating a design that exudes warmth and a playful adult feel. It has an elegant yet nostalgic feel, so now is the time to get your hands on it as classic styles are making a comeback.
 
Women's Down Jacket for Everyday Use 
 Down Coat 220,000 yen / Woolrich (Isetan Shinjuku Main Building 2nd floor = Urban Closet)
Down Coat 220,000 yen / Woolrich (Isetan Shinjuku Main Building 2nd floor = Urban Closet)
We've picked out this down coat from Woolrich, an outdoor brand with a history of over 180 years that has established an unshakable position. This ladylike piece features a longer back than the front, creating a rounded silhouette, and a drawcord that allows you to shape the waist. Made from water-repellent fabric, the rich fox fur that covers the entire hood can be removed, making it perfect for rainy days.
 
--Staff--
Photographs: Tetsuya Maehara
Hair & Makeup: Chiho Hatae
Stylist: Yuta Kotani
Model: Tsukina (unknownmodelmanagement)
[Interview Cooperation] Isetan Shinjuku Store Address: 3-14-1 Shinjuku, Shinjuku-ku, Tokyo Tel: 03-3352-1111 URL: https://www.isetan.mistore.jp/shinjuku.html
Items Worn: ______ Isetan Shinjuku Store, Main Building 3F = Re-Style Duffle Coat (¥110,000/HYKE), Sweater (¥149,000/CIES MARJANE), Pants (¥39,000/TOTEM) />Isetan Shinjuku Main Building 2F = Re-Style TOKYO
High-neck knit sweater worn underneath (11,000 yen/Kinder Salmon)
Isetan Shinjuku Main Building 2F = Women's shoes
Boots (55,000 yen/Number Twenty-One)
--A Letter from a Concerned Customer--
"What outerwear should I buy this year?"
 "Outerwear determines my winter wardrobe, so I want to choose it more carefully than other items. In particular, I want to enjoy elegant outfits this season, so I'm looking for a dignified coat that will give me a sophisticated feminine vibe. Now that the weather's really cold, what design should I get?"
The Coat I Selected
__________________
 __________________
An oversized duffle coat that accentuates femininity
  Duffle Coat 110,000 yen/HYKE (Isetan Shinjuku Main Building, 3rd floor = Re-Style)
Duffle Coat 110,000 yen/HYKE (Isetan Shinjuku Main Building, 3rd floor = Re-Style)This item was chosen from HYKE, a brand that is enthusiastically supported by customers every season at Isetan Shinjuku. Inspired by the duffle coats worn by the British Royal Navy, the silhouette and design have been updated for a modern look. The generous size allows the garment to flow freely, creating a relaxed look that accentuates femininity. Another highlight is the unique, elegant color, a blend of khaki and beige.
 Sweater: ¥149,000/CIES MARJANE, High-neck knit sweater worn underneath: ¥11,000/Kinder Salmon, Pants: ¥39,000/Totem, Boots: ¥55,000/NT MOMENT, Earrings: Stylist's own
Sweater: ¥149,000/CIES MARJANE, High-neck knit sweater worn underneath: ¥11,000/Kinder Salmon, Pants: ¥39,000/Totem, Boots: ¥55,000/NT MOMENT, Earrings: Stylist's ownThe key to mastering this generous coat is your feet. Low heels may not make the most of the volume that is the charm of a coat, so try adding heeled boots to add height and balance the look. To create a unified look, try matching pants in similar colors. Adding a pale color to your top will create a light, feminine look. For a softer finish, we recommend a low-gauge knit.
In addition, Isetan Shinjuku has a wide variety of new coats in its lineup, including chesterfields and down jackets. So, today we'll introduce three recommendations!
A Timeless Piece
___________
 ___________
 Chester coat 72,000 yen / Kinder Salmon (Isetan Shinjuku Main Building 2F = Re-Style TOKYO)
Chester coat 72,000 yen / Kinder Salmon (Isetan Shinjuku Main Building 2F = Re-Style TOKYO)Kinder Salmon, a Seoul-based brand, offers a wide selection of comfortable outerwear, including elegant beige long coats and neat jackets. This coat, made from traditional tweed and sure to be a long-lasting favorite, is a collaboration with Harris Tweed. With a narrow body and streamlined arms, it is elegant to wear. The vents give it a light feel despite the heavy color.
A Playful Chester Coat
___________________
 ___________________
 Coat 178,000 yen / Madison Blue (Isetan Shinjuku Main Building 4th floor = Contemporary Style / Life & Style)
Coat 178,000 yen / Madison Blue (Isetan Shinjuku Main Building 4th floor = Contemporary Style / Life & Style)We chose this double-breasted Chester coat from Madison Blue, which is popular with many mature women at Isetan Shinjuku. The rich camel-colored body is adorned with pearl buttons, creating a design that exudes warmth and a playful adult feel. It has an elegant yet nostalgic feel, so now is the time to get your hands on it as classic styles are making a comeback.
Women's Down Jacket for Everyday Use
______________________
  Down Coat 220,000 yen / Woolrich (Isetan Shinjuku Main Building 2nd floor = Urban Closet)
Down Coat 220,000 yen / Woolrich (Isetan Shinjuku Main Building 2nd floor = Urban Closet)We've picked out this down coat from Woolrich, an outdoor brand with a history of over 180 years that has established an unshakable position. This ladylike piece features a longer back than the front, creating a rounded silhouette, and a drawcord that allows you to shape the waist. Made from water-repellent fabric, the rich fox fur that covers the entire hood can be removed, making it perfect for rainy days.
Check out the recommended coats at Isetan Shinjuku this season here!
  --Staff--
Photographs: Tetsuya Maehara
Hair & Makeup: Chiho Hatae
Stylist: Yuta Kotani
Model: Tsukina (unknownmodelmanagement)
[Interview Cooperation] Isetan Shinjuku Store Address: 3-14-1 Shinjuku, Shinjuku-ku, Tokyo Tel: 03-3352-1111 URL: https://www.isetan.mistore.jp/shinjuku.html
Items Worn: ______ Isetan Shinjuku Store, Main Building 3F = Re-Style Duffle Coat (¥110,000/HYKE), Sweater (¥149,000/CIES MARJANE), Pants (¥39,000/TOTEM) />Isetan Shinjuku Main Building 2F = Re-Style TOKYO
High-neck knit sweater worn underneath (11,000 yen/Kinder Salmon)
Isetan Shinjuku Main Building 2F = Women's shoes
Boots (55,000 yen/Number Twenty-One)



















