Kōki, the launch pad for Chanel by Virginie Viard, also makes runway debut [Cruise 2019-20]

May 7, 2019
Chanel's 2019-20 Cruise Collection, the first solo collection by Karl Lagerfeld's successor, Virginie Viard, was unveiled in Paris on May 3rd.

© CHANEL

The venue, the Grand Palais, was the place where the love story between Gabrielle Chanel and her beloved boyfriend, Boy Capel, began. A Beaux-Arts-style train station was recreated, inviting guests on an imaginary journey.

Based on a vibrant color palette that includes Chanel's iconic colors of black, ecru, and white, as well as pink, green, blue, fuchsia, mauve, mocha brown, navy, and cobalt blue, the collection features slim long dresses lavishly embroidered with floral motifs, sequined bustiers, and other dazzling details that evoke the image of a garden filled with blooming camellias passing by a train window.

© CHANEL

The Maison's iconic tweed jackets are available in a variety of unique styles, including short and long lengths, single and double-breasted, with rounded and squared shoulders, draped designs, and waist-cinched styles.

© CHANEL

Memories of imaginary journeys are scattered throughout clothing and bags, including station clock motifs, resin and rhinestone minaudières inspired by railway signal lights, and denim and leather travel bags.

© CHANEL

This season, Kōki, who serves as Chanel's beauty ambassador, made her runway debut, and guests including Chanel ambassadors Nana Komatsu, Vanessa Paradis, Lily-Rose Depp, Keira Knightley, and model Claudia Schiffer were in attendance to witness the launch of the new Chanel in style.


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