Bvlgari unveils new Serpenti Tubogas Infinity watch at LVMH Watch Week

Jan 13, 2023
With a dazzling array of captivating and iconic timepieces, Bvlgari, the Rome-based high jeweler, embodies the motto "Time is a Jewel" through bold creativity and exceptional craftsmanship, while accompanying life's precious moments. The Serpenti, captivating with its supple curves, is an absolute Bvlgari icon. Symbolizing life and rebirth, the Serpenti Tubogas takes on a new, even more noble appearance. The modular bracelet, crafted with exceptional craftsmanship, evokes limitless creativity. The glamorous Serpenti Seduttori is enhanced by its captivating black lacquered dial.



Serpenti Tubogas Infinity


The snake's supple, graceful lines celebrate regeneration, the power of life, and intelligence. This mystical creature, almost talismanic, has long fascinated Bvlgari. The first Serpenti (snake in Italian) was born in 1948 as a geometrically shaped watch. The Serpenti Tubogas wrapping bracelet, gently enveloping the wrist, is the result of a complex technique involving the wrapping of long lengths of gold or steel wire onto a coil. In the late 1950s, the Serpenti underwent another transformation, with a more realistic face covering a secret watch case, incorporating colored enamel and precious stones. In 2010, Bvlgari further adapted this icon to the times, presenting a supple watch case set on a Tubogas bracelet. In 2022, the Serpenti High Jewelry watch will be equipped with the smallest circular mechanical movement, the Piccolissimo Caliber BVL100. In 2023, the Serpenti will undergo an even more captivating transformation, with the Serpenti Tubogas Infinity being unveiled, a timepiece that embodies Bvlgari's Italian style and craftsmanship at a high level.



Bvlgari's legendary Serpenti motif has been transformed into the precious and exquisitely creative Serpenti Tubogas Infinity. A beautiful gem-set module creates an elegant flow from the case to the bracelet. The individual rings are shaped and polished using Bvlgari's exclusive methods, then set with diamonds and assembled on titanium blades. The dazzling new Serpenti Tubogas Infinity watch features snow-set diamonds on the dial, diamonds surrounding the dial, and diamonds running from the bezel to the bracelet, all illuminated by the highly skilled craftsmanship of Bvlgari. Furthermore, Bvlgari has introduced two new versions of the Serpenti watch: Single Tour and Double Tour. These new models, which feel like a second skin, sparkle beautifully on the wrist, celebrating the special relationship between the Serpenti and its wearer.


Serpenti Seduttori


Launched in 2019, the Serpenti Seduttori is a timepiece inspired by the Serpenti Tubogas. Since its inception, the word "Serpenti" (snake) has captured Bvlgari's imagination and inspired bold designs. Symbolic of vitality and rebirth, the Serpenti Seduttori evokes a feminine sensual allure. Inspired by the "Secret" Serpenti watch from the 1960s, the signature case, with its unique curves resembling a snake's head, is seamlessly integrated with a hexagonal scaglie (scale) bracelet that feels like a second skin. The bracelet, meticulously crafted with exquisite skill, beautifully intertwines geometric elements, creating a sensual design. The Serpenti Seduttori is brought to life by the expertise of Bvlgari's Swiss watchmaking workshops, where the watch's materials and gems further enhance its charm, transforming time into a flow of precious moments. Two Serpenti Seduttori watches are set with black lacquered faces. The beauty of the steel or rose gold is highlighted by the contrast with the dial. The supple and captivating case is set with a crown adorned with pink rubellite, the signature of the Roman high jeweler. The bracelet, which seamlessly connects to the case, is shaped with iconic scale elements, and a folding clasp that provides a comfortable fit keeps the watch securely attached to the wrist. The Serpenti Seduttori collection is inspired by the mystical creature of the snake, and these exquisitely crafted timepieces mark moments that bring brilliance to everyday life.


【Product Overview】



"Serpenti Tubogas Infinity"
Product Number: 103792
Price: 11,704,000 yen (tax included)
Case/Dial: 35mm diameter, rose gold case set with 8 diamonds, 44 diamonds, and brilliant-cut diamonds, dial set with 262 pavé diamonds, rose gold crown set with a cabochon-cut rubellite
Movement: Quartz movement, hour/minute displays
Bracelet: Rose gold double tour bracelet, 172 diamonds (approx. 4.25 ct)
Water resistance: 30m
Expected release date: April 2023




"Serpenti Tubogas Infinity"
Product number: 103791
Price: 9,042,000 yen (tax included)
Case/dial: 35mm diameter, rose gold case set with 8 diamonds, 44 diamonds, and brilliant-cut diamonds, dial set with 262 pavé diamonds, rose gold crown set with a cabochon-cut rubellite
Movement: Quartz movement, hour/minute displays
Bracelet: Rose gold single tour bracelet with 131 diamonds (approx. 3.25 ct)
Water resistance: 30m
Expected release date: April 2023



"Serpenti Seduttori"
Product number: 103451
Price: 682,000 yen (tax included)
Case/dial: 33mm diameter, stainless steel case, black lacquered dial, stainless steel crown set with a cabochon-cut rubellite
Movement: Quartz movement, hour/minute displays
Bracelet: Stainless steel bracelet, folding clasp
Water resistance: 30m
Expected release date: Now on sale



"Serpenti Seduttori"
Product number: 103799
Price: 1,166,000 yen (tax included)
Case/dial: 33mm diameter, stainless steel and rose gold case, black lacquered dial, rose gold crown set with a cabochon-cut rubellite
Movement: Quartz movement, hour/minute displays
Bracelet: Stainless steel and rose gold bracelet, folding clasp
Water resistance: 30m
Expected release date: Now on sale



Contact:
Bvlgari Japan
03-6362-0100
https://www.bulgari.com/ja-jp/


編集部
  • "Serpenti Tubogas Infinity"
  • "Serpenti Tubogas Infinity"
  • "Serpenti Tubogas Infinity" Product code: 103792 Price: 11,704,000 yen (tax included)
  • "Serpenti Tubogas Infinity" Product number: 103791 Price: 9,042,000 yen (tax included)
  • "Serpenti Seduttori"
  • "Serpenti Seduttori" Product number: 103451 Price: 682,000 yen (tax included)
  • "Serpenti Seduttori" Product code: 103799 Price: 1,166,000 yen (tax included)
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