CHANEL has collaborated with Pharrell Williams on a new capsule collection of ready-to-wear and accessories for the Spring/Summer 2019 season.
Pharrell Williams wearing an embroidered yellow sweatshirt from the new capsule collectionAt the replica show of the 2018/19 Cruise Collection held in Bangkok ©️CHANEL
Pharrell Williams is a close friend of CHANEL and serves as a brand ambassador. Their first collaboration was the short film "Reincarnation," shot by Karl Lagerfeld for the 2014/15 Paris-Salzburg Métiers d'Art collection. Pharrell Williams wrote and composed the original song "CC The World" and starred in the short film as one of the leading actors. He also participated in the collection's advertising campaign.
He subsequently appeared on the runway for the 2016/17 Paris-Cosmopolite Métiers d'Art collection, presented at the Ritz Paris, and in the 2017 Gabrielle de Chanel bag campaign. He has collaborated with Pharrell Williams on various projects, including designing sneakers for the "CHANEL at colette" event held in November 2017.
This time, a new capsule collection will be released, showcasing Pharrell Williams' creativity. To celebrate the opening of the flagship boutique in Seoul, Korea, the collection will be available for pre-sale at the boutique from March 29, 2019. It will then be available at select Chanel boutiques around the world from April 4, 2019.
Pharrell Williams wearing an embroidered yellow sweatshirt from the new capsule collectionAt the replica show of the 2018/19 Cruise Collection held in Bangkok ©️CHANELPharrell Williams is a close friend of CHANEL and serves as a brand ambassador. Their first collaboration was the short film "Reincarnation," shot by Karl Lagerfeld for the 2014/15 Paris-Salzburg Métiers d'Art collection. Pharrell Williams wrote and composed the original song "CC The World" and starred in the short film as one of the leading actors. He also participated in the collection's advertising campaign.
He subsequently appeared on the runway for the 2016/17 Paris-Cosmopolite Métiers d'Art collection, presented at the Ritz Paris, and in the 2017 Gabrielle de Chanel bag campaign. He has collaborated with Pharrell Williams on various projects, including designing sneakers for the "CHANEL at colette" event held in November 2017.
This time, a new capsule collection will be released, showcasing Pharrell Williams' creativity. To celebrate the opening of the flagship boutique in Seoul, Korea, the collection will be available for pre-sale at the boutique from March 29, 2019. It will then be available at select Chanel boutiques around the world from April 4, 2019.
