To commemorate Magazine House's 70th anniversary, Olive was republished as a special supplement to the April issue of GINZA, a limited edition that captivated not only the grown-ups who were once girls, but also today's young girls. The legendary culture magazine Relax, which will be republished in February 2016, is also the editor-in-chief of GINZA, Toshiko Nakajima. What is Nakajima's unique editing talent, who says, "This is all I can do"?

--Do you have any editorial philosophy that's unique to you?

Going back to what I said at the beginning, it's that this is all I can do. I think that's something like where you come from. Your true feelings can only come from the experiences you've had, so I want to be as honest as possible and convey what I truly believe is good. I don't narrow down my readership, and I don't intend to create it alone, but as people who agree with my values gather together, it has grown to the size it is today. I want to feature the aspects that people who like GINZA like, so I don't want to just introduce trends from left to right. I want to be able to spread my image far and wide, and add 10 extra value to every 1. I think that angle is what makes GINZA unique.

--What do you think makes GINZA unique?

I wonder. I don't really like perfect things. I like things that are somehow human and flimsy. When I see clothes at a fashion show, I'm overwhelmed by the perfect worldview, but the reality is that when they arrive in my hands, it's only worth it if someone actually wears them. So I would like to show a way of shining fashion that brings out the human element. Also, since the premise is that the magazine is read by readers living in Japan, I want to hit the sweet spot that will resonate with girls breathing the air of today's era. A sense of humor is also important. A magazine without humor or fun is unthinkable, isn't it? Wit is an important element in life, after all.

--The April 2015 issue of "Olive," which was republished as an attachment, sold out immediately and became a hot topic.

The timing of the republication was due to adult reasons (laughs), but I was surprised that it was so well received. Last May, we had a feature called "To My 17-Year-Old Self," styled by Iyo Yuko Omori, and it received such a great response that it was still being retweeted even a month later. That was the trigger for the republication, but what made me happy was that readers from back then remembered it, and people who haven't read fashion magazines recently or who don't know what "GINZA" is, regardless of age or gender, were attracted by the name "Olive" and bought it.

--The magazine "relax," which led Tokyo culture, will be republished in February. What kind of content will it contain?

We decided on the theme, "Relax in 2016," and called on the staff who had previously been our main contributors. However, since everyone has been working in different fields for over 10 years, I'm worried about how much of a "relax" feel we can achieve, so for now, we're just letting things drift along. I've already gotten used to the "GINZA" mentality, so it's taking a while to get my "relax" mentality back (laughs). Back then, the web was practically all about 2channel, and unusual things were everywhere in the city, but now everyone knows everything through social media, and there are countless zines and media outlets influenced by "relax." So, I thought, what should we do as the original? And I have to do it while making "GINZA." I wondered, "What should I do?", but art director Eisaku Ono told me, "Maybe it's best to just relax a little." It's true that if we try too hard, it won't feel like "relax."


---The final installment, part 3 of the interview with Editor-in-Chief Nakajima, is about GINZA's thoughts on the path to digitalization.