Founded in 2003, ZARA HOME operates 357 stores in 35 countries, primarily in Europe. The brand has simultaneously opened two new stores: the newly renovated Lalaport Yokohama and the newly opened Grand Front Osaka on the 26th. The spacious 500-square-meter Grand Front Osaka store features a wide selection of products, including bed linens, bath and table textiles, tableware, cutlery, loungewear, gift items, and babywear, arranged by collection. A Spanish display team creates visual design that optimally reflects the latest trends. There are four collections: "White" features a white base with trendy accents. The Spring/Summer 2013 theme is an exotic paradise inspired by the legend of Atlantis, featuring coral and shell motifs. "Contemporary" is a simple, modern collection. This season's theme is "flower arrangement," which conveys sophisticated Japanese beauty. Plant motifs and floral colors are used effectively. The "Country" collection, with ecru and off-white tones, evokes a suburban villa. The theme is "Chinoiserie," a fusion of European and Eastern art styles. The "Ethnic" collection coordinates natural materials with a rich palette of colors. This season's color-focused trend is accented with exotic objects. The overall feel is sophisticated, with a modern European aesthetic. However, the prices are reasonable, true to the brand's image: "Not cheap, but not unaffordable." While the collection features staple items like aromatherapy products, each collection's theme is updated twice a year, just like in the fashion world, with almost all items being limited to the current season. Furthermore, new items arrive twice a week, allowing customers to discover new products whenever they visit, in keeping with the fast fashion style. "The Grand Front location and the Umeda customer base are both appealing. We hope you'll think of Zara Home as the perfect home," said a brand spokesperson.