On the 4th, ANNA SUI released its new eau de toilette, "LA VIE DE BOHEME" (30ml/5,565 yen, 50ml/7,875 yen, 75ml/10,080 yen). The concept is the energy and creativity of a curious, unconventional woman who lives life as she pleases. In the advertising visuals, photographed by Steven Meisel, model Thairine Garcia expresses joy and freedom with a bohemian style. The top notes are dragon fruit, rose, and pear, followed by pink florals such as peony, and the base notes are black vanilla and sandalwood. The matte-finished bottle is deeply engraved with roses. The cap is engraved with the ANNA SUI logo and "LA VIE DE BOHEME." The Art Nouveau-style box features an embossed lavender swirl pattern and a matte satin base.

To commemorate the release, purchasers of the 50ml bottle will receive a keychain charm, and purchasers of the 75ml bottle will receive an evening clutch bag.