Coach has released its "Camo Print" collection. The campaign, photographed and directed by Bradi Corniel, features Michael B. Jordan, Jeremy Lin, Quincy, Lolo Zouaï, and Debbie Harry.
Michael B. Jordan
Lolo Zoua
Quincy
Pictured from top: Michael B. Jordan, Lolo Zooay, Quincy
This all-gender collection, featuring bags, t-shirts, sneakers, joggers, hoodies and more, is adorned with the reintroduced Coach Original camo print, updated in neon colors. Introduced in 2015, the print reinterprets the classic camouflage pattern in a drip-painting style that reflects the energy and attitude of Coach's hometown, New York City. The pebble leather used in Coach bags and small leather goods is chrome-tanned and pigment-dyed using cutting-edge technology, resulting in a natural, embossed texture. Vibrant colors complement this high-quality material, which is durable and resistant to scratches and stains. Combining popular silhouettes from the ever-popular "League" and "Charter" collections, this captivating design balances functionality with the fashionable appeal of camo print. The campaign, inspired by the idea of "standing out with camouflage," rather than the traditional "camouflage" that blends in with the surroundings, features the Coach family in various cities around the world. Coach has also partnered with TikTok to add a camo effect to posts that create a sense of unity and can be shared with friends.
SOCIAL MEDIA: @Coach; #CoachNY
About Coach
Coach is a global fashion brand founded in New York in 1941. Inspired by the vision of Creative Director Stuart Vevers and the inclusive and courageous spirit of our hometown, New York, we create beautiful, lasting products that inspire everyone to be themselves.
Coach is a brand owned by Tapestry, Inc. Tapestry is traded on the New York Stock Exchange under the ticker symbol TPR.
Click here for company press release details
Michael B. JordanLolo ZouaQuincyPictured from top: Michael B. Jordan, Lolo Zooay, Quincy
This all-gender collection, featuring bags, t-shirts, sneakers, joggers, hoodies and more, is adorned with the reintroduced Coach Original camo print, updated in neon colors. Introduced in 2015, the print reinterprets the classic camouflage pattern in a drip-painting style that reflects the energy and attitude of Coach's hometown, New York City. The pebble leather used in Coach bags and small leather goods is chrome-tanned and pigment-dyed using cutting-edge technology, resulting in a natural, embossed texture. Vibrant colors complement this high-quality material, which is durable and resistant to scratches and stains. Combining popular silhouettes from the ever-popular "League" and "Charter" collections, this captivating design balances functionality with the fashionable appeal of camo print. The campaign, inspired by the idea of "standing out with camouflage," rather than the traditional "camouflage" that blends in with the surroundings, features the Coach family in various cities around the world. Coach has also partnered with TikTok to add a camo effect to posts that create a sense of unity and can be shared with friends.
SOCIAL MEDIA: @Coach; #CoachNY
About Coach
Coach is a global fashion brand founded in New York in 1941. Inspired by the vision of Creative Director Stuart Vevers and the inclusive and courageous spirit of our hometown, New York, we create beautiful, lasting products that inspire everyone to be themselves.
Coach is a brand owned by Tapestry, Inc. Tapestry is traded on the New York Stock Exchange under the ticker symbol TPR.
Click here for company press release details
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