Bonpon and Sunny Clouds Collaboration Series Adds Checkered Dress and Outing Bag

Aug 23, 2021
Sunny clouds, a fashion brand developed by Felissimo, has announced new items in its collaboration series with bonpon, whose stylish matching outfits have garnered attention on Instagram and who have 837,000 followers (as of August 2021). The items are available for online purchase from July 26th. The new tartan check "pon's check dress" and "bon's check shirt" as well as the easy-to-use "pon's outing bag" can be found on the brand's official website and digital catalogue.


◆View in digital catalogue>> https://feli.jp/s/pr210823/1/



I'll love you forever, I'll love you forever.
This time, the couple requested a dress and shirt using the ever-loved tartan check. When creating the check pattern, we tried to keep the pattern and colour as basic as possible.


The silhouette of the upper body is kept straight and clean, while the skirt has plenty of volume. By using tucks rather than gathers, we were able to prevent the waist from becoming bulky.


【NEW】Sunny Clouds pon's Check Dress〈Women's〉
6,900 yen per piece (+10% 7,590 yen)
Product details and application >> https://feli.jp/s/pr210823/2/


The shirt has the usual basic design and is easy to wear. It features the trademark glasses embroidered on the chest.


【NEW】Sunny Clouds bon's Check Shirt〈Men's〉
4,900 yen each (+10% 5,390 yen)
Product details and application >> https://feli.jp/s/pr210823/3/

Always with you, wherever you go.
This bag is packed with the ideas of the bonpon duo, with the ability to carry it by hand or over the shoulder, adjustable shoulder straps, a sturdy gusset that makes it easy to put things in, and a loop to prevent plastic bottles from falling over. The color is gray, which goes well with any outfit and doesn't show dirt easily. Please take it with you on your autumn outings.


【NEW】Sunny Clouds pon outing bag
1 bag 3,200 yen (+10% 3,520 yen)
Product details and application >> https://feli.jp/s/pr210823/4/

◆View bonpon collaboration products online >> https://feli.jp/s/pr210823/5/



◆bonpon
A couple in their 60s living in Sendai. The husband is Bon and the wife is Pon, nicknames they were called when they were young. Since 2016, they have been posting photos of their outfits on Instagram, which has garnered attention from both within Japan and overseas, making them a popular couple with 837,000 followers (as of August 2021). The couple are enjoying their second life together, traveling and visiting art museums. Their books include "Bon and Pon's Life Together" (Shufunotomosha), "Starting a Second Life" (Daiwa Shobo), and "Bonpon's Affordable Fashion Handbook" (Takarajimasha).
・Instagram (@bonpon511) >> https://www.instagram.com/bonpon511/


◆Sunny clouds
Sunny clouds creates clothes with the aim of providing the "best everyday wear." Since 1999, they have been making clothes that can be worn comfortably every day, that improve in texture and comfort the more you wear them, and that adapt to the wearer's body.
・Official website >> https://feli.jp/s/pr210823/8/
・Instagram >> https://www.instagram.com/sunnyclouds.official/


・Sunny clouds 2021 Autumn new products on the web >> https://feli.jp/s/pr210823/6/


・Sunny : Check out the new clouds "Japanese Craftsmanship" series online >> https://feli.jp/s/pr210823/7/



◆Product orders and inquiries
0120-055-820 (toll-free)
0570-005-820 (customer pays for calls)
(Reception hours: Monday to Friday / 9:00 AM to 5:00 PM)
*If you cannot use "0120" for example on a mobile phone, please use a number starting with "0570".
*Calls from customers are recorded to confirm and record the details of your order. *Call charges for "0570" are 11 yen (tax included) per 20 seconds. *This service may not be available on PHS and some IP phones. FELISSIMO: Happiness that makes us happy together We are a direct marketing company that sells our own products, such as fashion and miscellaneous goods, to consumers through original media such as catalogs and the web. We aim to help each individual become a contributor to the co-creation of happiness, to make others happy, and to be happy with nature, society, and people. We conduct business activities in the area where "commercial viability," "creativity," and "sociality" intersect, to realize "happiness that makes us happy together," with these experiential values as our core values.

― Company Overview ―
Company Name: FELISSIMO Corporation
Headquarters Address: 7-1 Shinminato-cho, Chuo-ku, Kobe 650-0041
Representative: President and CEO Kazuhiko Yazaki
Securities Code: TSE 1st Section 3396
Founded: May 1965
Business Description: Direct marketing business selling in-house developed products to consumers nationwide via catalogs and website
◆Website>> https://feli.jp/s/pr210620/1/
◆Instagram>> https://www.instagram.com/felissimo_official/
◆Twitter>> https://twitter.com/FELISSIMO_SANTA
Facebook>> https://www.facebook.com/felissimosanta/
◆Company Profile (PDF)>> https://feli.jp/s/pr210620/2/
◆Felissimo's Social Activities>> https://feli.jp/s/pr210620/3/
◆Fundraising Activities Aiming for a Happy Society Together with You>> https://feli.jp/s/pr210620/4/





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