"Chrono Charme," a beauty care brand from a members-only salon in Hiroo, will make its debut at Shinjuku Isetan Beauty Apothecary

"SENN," a lifestyle brand with the philosophy of "Less is beauty," will hold a pop-up at Shinjuku Isetan Beauty Apothecary

Koala Beauty opens limited store at Isetan Shinjuku Beauty Apothecary

Japanese clean beauty brand "MAKANAI" opens first pop-up at Beauty Apothecary in Isetan Shinjuku

ROSE LABO's new "Rose Face Cream" for Fall/Winter 2020 is now available. Also available at Isetan Shinjuku.

Yoshikazu Okada of the wine shop "Festivin" talks about the basics of natural wine and his top five picks

Thinking about the SDGs at Beauty Apothecary: Hosting a "Sustainable Beauty" Pop-Up

For holiday gifts, trust Beauty Apothecary. We have a great selection of cosmetics at every price range!

This year's Christmas gift set is something special. We've picked out 11 noteworthy sets at Beauty Apothecary in Shinjuku Isetan!

Shinjuku Isetan Beauty Apothecary and Cyan magazine recommend autumn hair and makeup looks!