Reno Beauty Co., Ltd., which aims to revitalize Hokkaido's beauty industry, will begin selling salon-quality hair and body care products at the Beauty Apothecary on the second basement floor of the Isetan Shinjuku Main Building. In addition to its original line, the brand will also offer the Chrono Charme Shiguchi Collection, developed in collaboration with Shiguchi, a concept villa in Niseko, Hokkaido, in May 2022.
During the pop-up store, artwork by artist and owner of Shiguchi, Shoya Grigg, will be on display and for sale. Additionally, a limited-time Chrono Charme Shampoo Salon experience will be available at Dyson hair on the second floor of the Isetan Shinjuku Main Building. Hairstylists and head spa specialists at the members-only beauty salon "Reno 801" will be offering special menus using "Chrono Charme," including shampoo and head spa treatments.
Chrono Charme Pop-up Store
■Dates
Dates: November 23rd (Wednesday, national holiday) - 29th (Tue), 2022
*In-store sales begin on November 14th (Monday), 2022. End date is to be determined. :
■Purchase Benefits
1. With purchases of Chrono Charme products worth 8,800 yen or more (tax included), receive three sets of Chrono Charme Shampoo & Treatment trial pouches (10ml each) as a gift.
2. With purchases of Chrono Charme products worth 19,800 yen or more (tax included), receive a free Chrono Charme Hand Wash (300ml for 3,630 yen).
■Location
Isetan Shinjuku Store, Main Building, B2F Beauty Apothecary
Address: 3-14-1 Shinjuku, Shinjuku-ku, Tokyo 160-0022
Tel: 03-3352-1111 (main number)
Opening Hours: 10am - 8pm
*The content of the event may be changed or canceled due to unforeseen circumstances. We ask for your understanding.
Chrono Charme Shampoo Salon at Dyson hair Isetan Shinjuku Store
For limited dates and times, you can experience shampoo and treatment using products, as well as styling with products. Treatments will be performed by hair and makeup artists and head spa specialists from the members-only beauty salon "Reno 801".
■Menu
1. Shampoo & Hair Styling 4,400 yen
2. Scalp Oil Treatment & Hair Styling 6,600 yen
*Those who receive either 1 or 2 can also receive an optional bangs cut (2,200 yen).
■Dates and Times
Wednesday, November 16th, Saturday, November 19th, Wednesday, November 23rd (national holiday), Saturday, November 26th, Tuesday, November 29th, Wednesday, November 30th
11am - 8pm each day (5pm - 8pm on Tuesday, November 29th only)
*The last reservation will be made at 7pm.
■Representative artists
Chrono Charme founder/hair and makeup artist Tanaka Seitaro (November 16th (Wednesday) and 26th (Saturday))
Reno 801 hairdresser/head spa specialist Kanda Kyosuke (November 19th (Saturday) and 23rd (Wednesday, national holiday))
Reno 801 hairdresser/head spa specialist Tahara Terutaka (November 29th (Tuesday) and 30th (Wednesday))
■Reservations and inquiries
Isetan Shinjuku Main Building 2nd Floor Cosmetics/Dyson Hair
Phone number 03-6380-0767 Direct
Opening hours 10am - 8pm
*The event may be subject to change or cancellation due to unforeseen circumstances. We ask for your understanding.
What is Chrono Charme?
This beauty care brand was developed by Reno 801, a members-only salon in Hiroo, Tokyo, which focuses on the disruption of the body clock caused by the stress of everyday life. The brand's products are centered around bath care items such as shampoos and treatments that contain Chrono Charme, a first for the hair care sector.
In spring 2022, the brand will team up with creative director Shoya Grigg, known for his work on Zaborin, a Japanese inn nestled in the primeval forests of Niseko, Hokkaido, to collaborate with his new concept villa, Shiguchi.
During the pop-up store, artwork by artist and owner of Shiguchi, Shoya Grigg, will be on display and for sale. Additionally, a limited-time Chrono Charme Shampoo Salon experience will be available at Dyson hair on the second floor of the Isetan Shinjuku Main Building. Hairstylists and head spa specialists at the members-only beauty salon "Reno 801" will be offering special menus using "Chrono Charme," including shampoo and head spa treatments.
Chrono Charme Pop-up Store
■Dates
Dates: November 23rd (Wednesday, national holiday) - 29th (Tue), 2022
*In-store sales begin on November 14th (Monday), 2022. End date is to be determined. :
■Purchase Benefits
1. With purchases of Chrono Charme products worth 8,800 yen or more (tax included), receive three sets of Chrono Charme Shampoo & Treatment trial pouches (10ml each) as a gift.
2. With purchases of Chrono Charme products worth 19,800 yen or more (tax included), receive a free Chrono Charme Hand Wash (300ml for 3,630 yen).
■Location
Isetan Shinjuku Store, Main Building, B2F Beauty Apothecary
Address: 3-14-1 Shinjuku, Shinjuku-ku, Tokyo 160-0022
Tel: 03-3352-1111 (main number)
Opening Hours: 10am - 8pm
*The content of the event may be changed or canceled due to unforeseen circumstances. We ask for your understanding.
Chrono Charme Shampoo Salon at Dyson hair Isetan Shinjuku Store
For limited dates and times, you can experience shampoo and treatment using
■Menu
1. Shampoo & Hair Styling 4,400 yen
2. Scalp Oil Treatment & Hair Styling 6,600 yen
*Those who receive either 1 or 2 can also receive an optional bangs cut (2,200 yen).
■Dates and Times
Wednesday, November 16th, Saturday, November 19th, Wednesday, November 23rd (national holiday), Saturday, November 26th, Tuesday, November 29th, Wednesday, November 30th
11am - 8pm each day (5pm - 8pm on Tuesday, November 29th only)
*The last reservation will be made at 7pm.
■Representative artists
Chrono Charme founder/hair and makeup artist Tanaka Seitaro (November 16th (Wednesday) and 26th (Saturday))
Reno 801 hairdresser/head spa specialist Kanda Kyosuke (November 19th (Saturday) and 23rd (Wednesday, national holiday))
Reno 801 hairdresser/head spa specialist Tahara Terutaka (November 29th (Tuesday) and 30th (Wednesday))
■Reservations and inquiries
Isetan Shinjuku Main Building 2nd Floor Cosmetics/Dyson Hair
Phone number 03-6380-0767 Direct
Opening hours 10am - 8pm
*The event may be subject to change or cancellation due to unforeseen circumstances. We ask for your understanding.
What is Chrono Charme?
This beauty care brand was developed by Reno 801, a members-only salon in Hiroo, Tokyo, which focuses on the disruption of the body clock caused by the stress of everyday life. The brand's products are centered around bath care items such as shampoos and treatments that contain Chrono Charme, a first for the hair care sector.
In spring 2022, the brand will team up with creative director Shoya Grigg, known for his work on Zaborin, a Japanese inn nestled in the primeval forests of Niseko, Hokkaido, to collaborate with his new concept villa, Shiguchi.
