Gucci has launched its official website, Gucci.com, with a redesigned and updated platform.

The redesign optimizes the site for all devices, allowing users to easily browse the full Gucci universe created by Creative Director Alessandro Michele. With smartphones accounting for over 60% of global traffic, users can now intuitively browse runway collections, signature items, and special capsule collections on their mobile devices. In addition, Japanese has been added to the multilingual settings for the Japan redesign. New features include the ability to search for shops and products directly from the website, allowing users to check store inventory.

Gucci's new official website, Gucci.com, is currently available in the United States, Canada, the United Kingdom, Germany, Italy, France, Spain, Portugal, Switzerland, the Netherlands, Austria, Belgium, Sweden, Norway, Denmark, Finland, the Czech Republic, Hungary, Poland, Romania, Bulgaria, Slovenia, Turkey, Ireland, the UAE, Australia, and South Korea.