MUVEIL's children's clothing line, the MUVEIL KIDS collection, debuted in Fall/Winter 2011-12. Each season, the brand produces items that rival those worn by adults.

This season's theme, like the women's line, is "Marilyn Monroe, beloved as the eternal Madonna." The collection evokes the 1950s style of her time, with cute prints and colors that exude a bright, happy atmosphere.

The kids' collection is available exclusively at the MUVEIL Gallery, select select shops, and a limited number of other stores. Among department stores, it's only available at Isetan Shinjuku and JR Osaka Mitsukoshi Isetan. Re-Style Kids on the 6th floor of Isetan Shinjuku offers a limited edition strawberry-patterned dress (26,250 yen) that's an exact replica of the women's line's dress. A fair is being held there until the 17th.

In addition, to coincide with the grand opening of the Isetan Shinjuku store on March 6th, the jewelry brand "GRANDMATIC", directed by MUVEIL designer Michiko Nakayama, is scheduled to debut.