Ligna Corporation, which operates furniture and interior design shops and handles spatial design, has signed an exclusive sales agreement in Japan with lighting manufacturer BELID (headquartered in Sweden). The company will begin selling the BELID lighting brand on its online store, Ligna, and showroom, Ligna Terrace Tokyo. To coincide with the launch, the online store will also launch a special page for BELED (https://www.rigna.com/contents/article/156/).

BELID is a lighting brand from Sweden. Each piece is handcrafted by artisans and has earned a global reputation for its high quality and functionality. Ligna signed this exclusive sales agreement with BELID in Japan as part of its expansion of Scandinavian interior design products. Ligna will continue to expand and strengthen its exclusive product lineup.

■About the lighting brand "BELID" https://www.belid.se/
BELID began production in 1969 in Varberg on the west coast of Sweden, focusing on metalworking. This metalworking production method and artisan skills were cultivated early on, and became the founder's vision to manufacture high-quality lighting fixtures. Since then, this traditional handcraft and Nordic quality have been used for decades to produce lighting of the highest quality and functionality, and the company is now one of the leading suppliers in the Nordic region. Craftsmanship, quality, and design are the keywords, and products are developed and produced in our Swedish factory.
■Scandinavian Lighting Culture – Not Everything Has to Be Bright –
While it's common in Japan to use a single light fixture to illuminate an entire room, Scandinavian lighting uses multiple lights, illuminating only the areas that need it. In Nordic countries, daylight hours are short, even in summer, and sunlight is very precious. For this reason, the lighting fixtures made by Nordic people, who have always valued light, are equipped with carefully calculated beauty, design, and functionality.
■Examples of Rigna's "BELID" products

Product name: Diablo Pendant Light
Price: 110,000 yen (tax included)
Sales page URL: https://www.rigna.com/item/25724
The design seems to envelop soft, gentle light in the frame. One of its appealing features is that it looks different when viewed from below and from the front. The exquisite curves and the warm light that shines through the frame will elevate your room.

Product name: Primus pendant light
Price: ¥55,000 (tax included)
Sales page URL: https://www.rigna.com/item/25725
Some people may find the 43cm diameter large, but the frame is thin and easy to use without giving the impression of being heavy, and it provides illumination over a wide area, so we recommend placing it above the dining table.

Product name: Picasso pendant light (track rail mounting specification)
Price: 36,000 yen to 38,000 yen (tax included)
Sales page URL: https://www.rigna.com/item/25726
You can choose from three colors: "Avocado Green," "Oxide Gray," and "White." While using a single light is of course recommended, this is a pendant light that is also recommended for use in multiple sets of two or three. When using multiple lights, you can create an even more stylish look by combining them with other colors rather than just matching them with the same color.
■About RIGNA Inc. https://www.rigna.jp/
With the mission of "creating emotional value for people's lifestyles," we operate a furniture and interior design shop in Kayabacho, Tokyo. We also operate an e-commerce site with over 1 million page views per month and develop original furniture brands. In addition to selling furniture and interior design, we also coordinate furniture and interior design for both consumer and business customers, and supervise interior design for movies and TV dramas. We also offer "RIGNA CG LABO," a 3DCG production service that visualizes all designs according to client requests.
Headquarters: Rigna Terrace Tokyo, 1-9-3 Shinkawa, Chuo-ku, Tokyo
Established: May 8, 2003
Representative: President and CEO Maezawa Toshiaki
Capital: 10 million yen
Business operations: Furniture and interior goods showroom "Rigna Terrace Tokyo"
Operation of the online shop "Rigna", original product development, 3DCG production services
Design direction for specialty stores and offices, interior coordination for living spaces
Online shop "Rigna": https://www.rigna.com/
Original furniture brand "REMBASSY": http://rembassy.tokyo/
3DCG production service "RIGNA CG LABO": http://cg.rigna.jp/
Click here for company press release details

BELID is a lighting brand from Sweden. Each piece is handcrafted by artisans and has earned a global reputation for its high quality and functionality. Ligna signed this exclusive sales agreement with BELID in Japan as part of its expansion of Scandinavian interior design products. Ligna will continue to expand and strengthen its exclusive product lineup.

■About the lighting brand "BELID" https://www.belid.se/
BELID began production in 1969 in Varberg on the west coast of Sweden, focusing on metalworking. This metalworking production method and artisan skills were cultivated early on, and became the founder's vision to manufacture high-quality lighting fixtures. Since then, this traditional handcraft and Nordic quality have been used for decades to produce lighting of the highest quality and functionality, and the company is now one of the leading suppliers in the Nordic region. Craftsmanship, quality, and design are the keywords, and products are developed and produced in our Swedish factory.
https://youtu.be/zZG9auh6uKM
■Scandinavian Lighting Culture – Not Everything Has to Be Bright –
While it's common in Japan to use a single light fixture to illuminate an entire room, Scandinavian lighting uses multiple lights, illuminating only the areas that need it. In Nordic countries, daylight hours are short, even in summer, and sunlight is very precious. For this reason, the lighting fixtures made by Nordic people, who have always valued light, are equipped with carefully calculated beauty, design, and functionality.
■Examples of Rigna's "BELID" products

Product name: Diablo Pendant Light
Price: 110,000 yen (tax included)
Sales page URL: https://www.rigna.com/item/25724
The design seems to envelop soft, gentle light in the frame. One of its appealing features is that it looks different when viewed from below and from the front. The exquisite curves and the warm light that shines through the frame will elevate your room.

Product name: Primus pendant light
Price: ¥55,000 (tax included)
Sales page URL: https://www.rigna.com/item/25725
Some people may find the 43cm diameter large, but the frame is thin and easy to use without giving the impression of being heavy, and it provides illumination over a wide area, so we recommend placing it above the dining table.

Product name: Picasso pendant light (track rail mounting specification)
Price: 36,000 yen to 38,000 yen (tax included)
Sales page URL: https://www.rigna.com/item/25726
You can choose from three colors: "Avocado Green," "Oxide Gray," and "White." While using a single light is of course recommended, this is a pendant light that is also recommended for use in multiple sets of two or three. When using multiple lights, you can create an even more stylish look by combining them with other colors rather than just matching them with the same color.
■About RIGNA Inc. https://www.rigna.jp/
With the mission of "creating emotional value for people's lifestyles," we operate a furniture and interior design shop in Kayabacho, Tokyo. We also operate an e-commerce site with over 1 million page views per month and develop original furniture brands. In addition to selling furniture and interior design, we also coordinate furniture and interior design for both consumer and business customers, and supervise interior design for movies and TV dramas. We also offer "RIGNA CG LABO," a 3DCG production service that visualizes all designs according to client requests.
Headquarters: Rigna Terrace Tokyo, 1-9-3 Shinkawa, Chuo-ku, Tokyo
Established: May 8, 2003
Representative: President and CEO Maezawa Toshiaki
Capital: 10 million yen
Business operations: Furniture and interior goods showroom "Rigna Terrace Tokyo"
Operation of the online shop "Rigna", original product development, 3DCG production services
Design direction for specialty stores and offices, interior coordination for living spaces
Online shop "Rigna": https://www.rigna.com/
Original furniture brand "REMBASSY": http://rembassy.tokyo/
3DCG production service "RIGNA CG LABO": http://cg.rigna.jp/
Click here for company press release details
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