Snidel Home collaborates with William Morris for the first time! Traditionally designed loungewear and pouches released

Apr 30, 2021
SNIDEL HOME, a loungewear brand developed by Mash Style Lab Co., Ltd. that pursues beauty, will release an original collection of collaboration items featuring traditional designs from WILLIAM MORRIS(R) on its online site and in its flagship stores nationwide on April 28, 2021.


SNIDEL HOME x WILLIAM MORRIS(R)
William Morris's textiles, featuring motifs of natural trees, flowers, and other plants, remain fresh and beloved even today, a century later. The delicate, beautiful linework creates a unique look. A collaboration that combines a traditional design that has been passed down with SNIDEL HOME's original feminine coloring to create a modern impression.

The roomwear set is made of satin fabric with a supple silhouette and rosehip pattern. It has a feminine drape, and the elegant sheen of the satin and piping create a luxurious mood.

Room wear


Shirt 8,580 yen (tax included)
Pants 8,580 yen (tax included)
Poush 3,520 yen (tax included)
This navy set vividly depicts the ``Strawberry Thief,'' one of William Morris's most popular designs.


Shirt 8,580 yen (tax included)
Pants 8,580 yen (tax included)
Shoes 6,930 yen (tax included)
William Morris's tulip pattern has been given a mature look in light gray.


Shirt 8,580 yen (tax included)
Pants 5,940 yen (tax included)
Poush 3,520 yen (tax included)
An ivory-colored set-up featuring a gorgeous design of William Morris's 'lapis lazuli pattern'.

Rabbite Pouch


Pouch 3,960 yen (tax included)
A rabbit-shaped pouch made from the same satin fabric as the loungewear. It has a sturdy gusset and an inside pocket.

Mini Pouch


Poush 3,520 yen (tax included)
A mini drawstring pouch that is sized to fit easily into smaller bags. The string is decorated with fringe for an accent.

Small Eco bag


Bag 2,970 yen (tax included)
An eco bag made small to fit comfortably in your hand. There are adjusters on both sides, so you can enjoy changing the size and shape by tightening it.

Big Eco Bag


Bag 3,300 yen (tax included)
This eco bag is made from easy-to-handle polyester material and has a generous, large capacity for maximum convenience. It is pocketable, fitting easily into your bag and making it a convenient item to carry around.

WILLIAM MORRIS(R) is a registered trademark.
Planning cooperation: Plain Trust Co., Ltd.

Information
■Collection name: SNIDEL HOME x WILLIAM MORRIS(R)
■Number of styles: 7 styles in total
■Release date and sales channels:
Release date: Wednesday, April 28th, 2021, 12:00
・SNIDEL HOME OFFICIAL ONLINE STORE
・USAGI ONLINE STORE
Release date: Wednesday, April 28th, 2021

*In response to the declaration of a state of emergency in order to prevent the spread of the new coronavirus, the following stores will be temporarily closed from April 25th to May 11th.・LUMINE Shinjuku 2 stores
・Seibu Ikebukuro Main Store

The following stores will remain open.
・Shibuya Hikarie ShinQs store
・JR Nagoya Takashimaya store
・Kanazawa FORUS store

*Business hours are subject to change. Please refer to the official website of each commercial facility for details.

About WILLIAM MORRIS(R)
William Morris was a 19th century British designer who gained fame as a poet and thinker. Morris's designs, which featured motifs such as British wildflowers, and his ideas on production were passed down to designers and craftsmen as the Arts & Crafts movement, and had a great influence not only in the UK but also in Europe, America and Japan. The concept of the Styling Arts Crafts brand is to revive the designs of these artists with a new sensibility for modern lifestyles, based on the Arts & Crafts spirit.

About SNIDEL HOME


SNIDEL, a women's clothing brand launched in 2005, has launched a new brand that proposes fashion and lifestyle ideas for the home. The brand pursues beauty with the concept of BEAUTY HOME DRESS. In addition to beautiful forms and designs, the fabric is infused with beauty ingredients that make you beautiful just by wearing it.

■SNIDEL HOME OFFICIAL ONLINE STORE
https://snidel.com/snidel_home/
■SNIDEL HOME INSTAGRAM
https://www.instagram.com/snidel_home_official/
■USAGI ONLINE
■https://usagi-online.com/



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  • Shirt 8,580 yen (tax included) Pants 8,580 yen (tax included) Poush 3,520 yen (tax included)
  • Shirt 8,580 yen (tax included) Pants 8,580 yen (tax included) Shoes 6,930 yen (tax included)
  • Shirt 8,580 yen (tax included) Pants 5,940 yen (tax included) Poush 3,520 yen (tax included)
  • Pouch 3,960 yen (tax included)
  • Poush 3,520 yen (tax included)
  • Bag 2,970 yen (tax included)
  • Bag 3,300 yen (tax included)
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