Chinese girly fashion magazine "little thing" will open a pop-up shop called "Small, Cute, Lovely, East Asian Girls ~Small and Cute Things~ little thing@TOKYO Liberation Zone" at Center Park/TOKYO Liberation Zone on the second floor of the Isetan Shinjuku Main Building from July 22nd to August 4th.

The shop, which expresses the sophisticated and artistic worldview of "little thing," will exhibit "little thing" covers and sell select items and limited edition items supervised by popular Asian stylist Aizawa Miki.

Participating brands include "Unlogical Poem," a Chinese brand created by the art director of "little thing," as well as Japan's "Achachum" and "Bunkaya Zakkaten," and Hong Kong designer brand "Daydream Nation," bringing together 25 domestic and international brands.

Also, from 3pm on August 1st, there will be a talk event with RUKO and Itsuki Aizawa, models for magazines such as Zipper and CUTiE, about Asian designers in Hong Kong and the current state of Oriental girls.