
The visuals for BOSS's 2014-15 Autumn/Winter campaign, under the artistic direction of Jason Wu, have been released. Styled by Joe McKenna and photographed by photography duo Inez and Vinoodh, the campaign showcases a new take on BOSS fashion with a distinctive, individualistic style. Wu explains, "For my first campaign for BOSS, I've taken a fresh approach. While retaining the brand's traditional tailoring, I want viewers to evoke not only the clothing but also the BOSS lifestyle." The women's model is British model Edie Campbell, wearing key pieces from Wu's first collection. The collection is contemporary, combining masculine foundations with feminine elements. The men's model is actor Scott Eastwood, son of Clint Eastwood. Scott, dressed in a formal yet modern men's suit, commented, "I'm honored to be chosen to model for BOSS. It's a brand that brings out the best in its wearers, including their strength and confidence."


















