The legendary "Bobby" is now available as a numbered limited edition Miss Dior piece

Jan 16, 2021

Bobby, Monsieur Dior's mischievous dog, has long been a beloved character at the House of Dior. Monsieur Dior always named one of his Haute Couture collections after his companion, his beloved dog. In 1952, the Christmas collection featured a special bottle, "J'appartiens à Miss Dior," as a tribute to Bobby. Collectors worldwide flocked to this bottle, which highlights the House's adventurous spirit and exquisite craftsmanship.

Now, the legendary Bobby is available in a numbered limited edition, retaining his endearing charm. The delicate, tender floral scent of Miss Dior Blooming Bouquet is encapsulated within. The bottle is adorned with a houndstooth couture bow hand-embroidered with colorful beads, bringing back the mischievous, lovable mascot.

Miss Dior Blooming Bouquet
A small glass dog sits with its front legs raised. With its round eyes, it looks as if it might bark at any moment. Its name is Bobby. While the breed of this adorable dog is unknown, it must have been Monsieur Dior's favorite, and it is said that he also named the dog he adopted after his death.

The previous Bobby was born to further enhance the festive season of 1952. The rare object, bearing the words "Master is Miss Dior" around its neck, was carefully placed in an oriental pagoda draped in vibrant yellow satin, fitting for the glittering season. Capturing the humorous and original Dior spirit, this homage to the beloved dog captured the hearts of many and became a popular favorite. Bobby, the namesake of numerous Dior couture pieces since the 1950s, continues to inspire couture across generations. Savoie-faire (artisanal skill) adorns the modernized Miss Dior Blooming Bouquet Bobby Edition, featuring a special bow designed by the Dior Couture Atelier. Crafted from the House's signature black and cream houndstooth fabric, it features an array of embroidered flowers inspired by the legendary 1947 Miss Dior dress. The delicate flowers, reminiscent of Christian Dior's beloved flower gardens, are made from pink and mauve porcelain glass beads and meticulously embroidered with vermicelle haute couture embroidery by the Maison's skilled seamstresses. Bobby appears again in his adorable form, with a dazzling sparkle born from advanced techniques and meticulous handwork.


Limited Edition
Miss Dior Blooming Bouquet
90mL 48,000 yen (excluding tax)
Limited quantity (serial number included)

Scheduled to be released on Friday, January 22, 2021
*Available at select stores and official Dior online boutiques

#MissDior #MISSDIOR @DIORPARFUMS



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