Gucci releases short film inspired by its Pre-Fall 2014 collection

Jun 26, 2014

Gucci has released a new short film inspired by the Bright Diamante leather goods collection from its Pre-Fall 2014 collection. The director's cut is available on the brand's YouTube channel.

The Bright Diamante collection reinterprets Gucci's iconic geometric pattern in modern designs. The collection includes a wide range of items, from bucket bags and clutches to top handle bags, tote bags, briefcases, and luggage such as duffel bags and suitcases.

The film also makes extensive use of the collection's theme of bold, bright colors, expressing a worldview through vivid color contrasts. Each scene is colored in bumblebee yellow, fuchsia pink, deep cobalt, red, turquoise, and white. The film features Emika's "Double Edge" (GeRM remix). It was shot in London.

松本玲子
  • "Bright Diamante Collection" Short Film
  • "Bright Diamante Collection" Short Film
  • "Bright Diamante Collection" Short Film
  • Gucci "Bright Diamante Collection"
  • Gucci "Bright Diamante Collection"
  • Gucci "Bright Diamante Collection"
  • Gucci "Bright Diamante Collection"
  • Gucci "Bright Diamante Collection"
  • Gucci "Bright Diamante Collection"
  • Gucci "Bright Diamante Collection"
  • Gucci "Bright Diamante Collection"
  • Gucci "Bright Diamante Collection"
  • Gucci "Bright Diamante Collection"
  • Gucci "Bright Diamante Collection"
  • Gucci "Bright Diamante Collection"
  • Gucci "Bright Diamante Collection"
  • Gucci "Bright Diamante Collection"
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