A mountain hut appears at Isetan Men's. "Eototo" is a pop-up shop

Nov 8, 2013

EOTOTO, a group formed by Daisuke Yokoyama and Katsunori Araki, known as Wonder Worker Guerrilla Band, has opened a limited-time shop on the second floor of the Isetan Shinjuku Men's Building. It will be available until November 19th. A Cowichan sweater (63,000 yen) is available exclusively at Isetan Mitsukoshi. It comes in two colors: dark brown and off-white. It is entirely hand-knitted using yarn dyed with natural dyes, without any chemicals. The design is classic, but with a touch of ethnic flair. A bell pin is included as an accent. This pop-up shop is in line with the natural warming theme of the Men's Building. The storefront facade was produced by Cherry Radish, a flower shop in Ebisu. The green leaves will turn red during the period.
高橋果内子
  • Eototo's pop-up shop will be open until November 19th
  • The fresh scent of plants fills the air at the venue.
  • There are also trendy items such as tweed jackets.
  • The hand-knitted Cowichan knit is an exclusive item at Isetan Mitsukoshi.
  • The hand-knitted Cowichan knit is an exclusive item at Isetan Mitsukoshi.
  • The Cowichan knit sweater set with a bell-shaped pin is an exclusive item at Isetan Mitsukoshi
  • The Cowichan knit sweater set with a bell-shaped pin is an exclusive item at Isetan Mitsukoshi
  • A multi-colored scarf that complements your outerwear
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