Bvlgari and Hiroshi Fujiwara team up again! Introducing the men's bag and accessory collection "FRAGMENT X BVLGARI"

Release Date:2020.11.11
Oct 6, 2020
Following their stunning debut in 2019, the collaboration opens a new chapter in its story. The "street fashion icon" Hiroshi Fujiwara and the Roman high jeweller and leather goods maker have teamed up once again to present a new capsule collection. This limited edition men's collection of bags and accessories is the result of the meeting of two bold creative visions, placing Fujiwara's revolutionary approach at the heart of the unmistakable Bvlgari artistry and savoir-faire.






















1. From left
Tote bag / Grained calfskin / Denim sapphire W34 x H38 x D8cm 220,000 yen / Pre-sale item at Isetan Shinjuku Men's Store from November 18th
Tote bag / Puffy nylon / Black W34 x H38 x D8cm 168,000 yen
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1. From left
Tote bag / Grained calfskin / Denim sapphire W34 x H38 x D8cm Stylish yet functional, this grained calf leather briefcase in black and denim sapphire is a timeless and versatile bag. It refreshes an iconic business accessory with urban style, making it the perfect companion for both business and party wear.


Briefcase / Grained Calfskin / Black W38 x H27 x D6cm 270,000 yen


Briefcase / Grained Calfskin / Denim Sapphire W38 x H27 x D6cm 270,000 yen

The cutting-edge tote bag captures the collection's avant-garde spirit and is available in vertically-oriented black and denim sapphire grained calfskin leather or black puffy nylon, and horizontally-oriented black and white agate grained calfskin leather or black puffy nylon. Featuring a zipped pocket, multiple interior and exterior compartments, and a practical trolley sleeve, this timeless model is a smart, unisex bag envisioned by the versatile Fujiwara.


Tote bag / Grained calfskin / White agate W40 x H30 x D10cm 220,000 yen


Tote bag / Puffy nylon / Black W50 x H30 x D18cm 150,000 yen

Our smart and chic backpacks reexamine how luxury and streetwear intertwine, beautifully combining sophisticated design, elegant materials and urban style. Available in elegant black printed grained calf leather or sporty-chic black puffy nylon, it's the perfect fashion icon, exuding strength and drive for the modern man on the go.


Backpack / Puffy Nylon / Black W31 x H44 x D16cm 190,000 yen


Backpack / Grained Calfskin / Black W31 x H44 x D16cm 255,000 yen

Aimed at those who prefer a more casual look, this black puffy nylon belt bag is a timeless styling option that adds a touch of cool and effortlessly bold. Meanwhile, the horizontal shopping bag in black printed puffy nylon combines clean lines with striking details and bold edges.


Belt bag / Puffy nylon / Black W21.5 x H16.5 x D6cm 125,000 yen

We also offer a selection of active clutch bags, fancier mini lanyard bags, and modern accessories such as wallets, key chains, credit card holders, and bracelets.


From left
Clutch bag / Grained calfskin / Black W25 x H17.5 x D2cm 122,000 yen
Clutch bag / Grained calfskin / White agate W25 x H17.5 x D2cm 122,000 yen


From left
Zip wallet / Grained calfskin / Denim sapphire W19 x H10cm 79,000 yen
Compact Wallet / Grained Calfskin / White Agate W9.5 x H7.5 x D3.5cm 56,000 yen


From left
Zip Wallet / Grained Calfskin / White Agate W19 x H10cm 79,000 yen
Long Wallet / Grained Calfskin / Black W9.5 x H17.5 x D3cm 59,000 yen
Bracelet / Calfskin / Black 45,000 yen


From left
Wallet / Grained calfskin / Black W11.5 x H10 x D3cm 55,000 yen
Compact wallet / Grained calfskin / Black W9.5 x H7.5 x D3.5cm 56,000 yen

From left
Key holder strap / Grained calfskin / Denim sapphire W12.5 x H3.5 x D0.5cm 23,000 yen / Bvlgari Online Shop Exclusive
Keychain / Grained calfskin / Denim sapphire W7 x H11 x D3cm 34,000 yen

All prices are base prices.


Pre-orders for the "FRAGMENT X BVLGARI" collection will begin on October 5th via the Bvlgari official LINE account, and on October 15th at the Isetan Mitsukoshi online store and the Bvlgari online shop

Scheduled to be released in advance at the pop-up store at The Stage on the 1st floor of the Isetan Shinjuku Main Building from November 11th
Scheduled to be released from November 18th
Select products will be released in advance at the men's accessories section on the 1st floor of the Isetan Shinjuku Men's Building from November 18th

For details about pre-orders on the Bvlgari official LINE account, please see below.


Pop-up Store
"FRAGMENT X BVLGARI" November 11th (Wed) - 24th (Tue) Isetan Shinjuku Main Building, 1st Floor, The Stage
"FRAGMENT X BVLGARI" November 18th (Wed) - December 1st (Tue) Isetan Shinjuku Men's Building, 1st Floor, Men's Accessories



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