narifuri, a brand of fashion+bicycle founded in 2007, has collaborated with Lee, a denim brand founded in 1889, to release their first collection on September 18th. narifuri is a fashion brand that combines functionality with designs that blend into the city, with cycling in mind.

This collection is a lineup that combines four of Lee's signature items with functionality that keeps you comfortable even in active situations, with cycling in mind.

In addition, to coincide with the release, a video introducing the collection can be viewed on FRAME, an online media outlet full of the latest bicycle-related articles.
https://www.youtube.com/channel/UCfYYRI0SNHmKw2Zm7yn1nEQ

■Item details
・Stretch Western Shirt 20,000 yen + TAX


This orthodox Western shirt, which debuted in 1959 and served as the basis for the "WESTERNER" series, incorporates details aimed at cyclists throughout, such as a length that takes into account a leaning posture, stretch denim material that reduces stress while riding, and reflective stitching above the zippers on the back pockets. The strawberry buttons that were used on Western shirts from the 1950s add a classic feel.

・91B High-Durability Stretch Work Jacket 33,000 yen + TAX


One of the earliest adopters of zippers, which made it possible to mass-produce zippers for general clothing, the 91B work jacket features a short length and an impressive chest pocket, and has been arranged with a slim silhouette and longer length that is characteristic of narifuri. The fabric is made of stretch Cordura denim, which reduces stress when worn and is tear-resistant even when handled roughly. An original camouflage mesh is used on the back of the yoke to improve breathability. The chest pocket detail, a characteristic of the 91B, has also been added to the back pocket.

・101Z Stretch Cycling Denim Pants 22,000 yen + TAX


The 101Z, the flagship model of the "RIDERS" series, which has been supplied to cowboys, has a deeper rise than the original to keep it trendy and prevent your waist from showing while riding a bike. It also incorporates details that are also used in narifuri's standard denim, such as a phone pocket, darts, tucks, and seat padding. The lazy S stitching, which is synonymous with the 101Z, uses reflective thread to improve visibility at night.

・High-Durability Stretch Painter Pants 26,000 yen + TAX


Long loved by workers in a variety of occupations, the painter pants are one of Lee's iconic items. While retaining the original silhouette, the pants are made of stretch Cordura denim, which combines stretchability with toughness. The scale pocket on the right side has been enlarged so that it can also be used as a phone pocket, and reflective thread is used for the stitching on the back pocket and hammer loop. Original camouflage mesh is used on the pocket bags and back of the waist to reduce stress caused by sweat.

■narifuri x Lee Release date: Friday, September 18, 2020

■Lee stores
・Lee official online shop
・Lee Harajuku store
・Lee Nagoya store
・Lee Osaka store

■narifuri stores
・narifuri official online shop
・narifuri tokyo/Narifuri Tokyo
・narifuri kyoto/Narifuri Kyoto
・narifuri nagoya/Narifuri Nagoya
*To commemorate the collaboration, we will also be running a campaign to give away specially produced denim frame bags and stem bags.



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