ISETAN MiRROR Make&Cosmetics, a luxury cosmetics selection shop by Isetan Mitsukoshi Holdings, opened on the first floor of Kichijoji Parco on April 6th.

ISETAN MiRROR is based on the concept of "a luxury cosmetics shop where you can buy only what you want, when you want, how you want," and makes the most of the sales know-how and product procurement capabilities cultivated at the Isetan Shinjuku store, which has overwhelming strength in this field, to select domestic and international luxury cosmetics from the customer's perspective. The first store opened in Lumine Shinjuku in March 2012. This marks the sixth store, following Lumine Omiya in September of the same year, Celeo Hachioji North Building in January 2013, Lumine Yokohama and Lumine Kita-Senju on March 12th. The sales floor area is approximately 157 square meters and the store carries 13 brands: Addiction, Isetan Miller Beaute, Yves Saint Laurent, Clarins, Clinique, Global Shiseido, Kobako, Chanel, NARS, Helena Rubinstein, bareMinerals, Lancome, and Laura Mercier. Parco Co., Ltd. has been carrying out major renovations at each of its stores since spring 2013, and the Kichijoji store has particularly strengthened its beauty zone in order to propose fun and comfort for women's increasingly diverse lifestyles, both on and off the job.