Limifeu strengthens its e-commerce operations, starting to sell some collection lines on its own website

Apr 11, 2013

LIMI feu's official online store, TRACE, will be stocking some of the brand's seasonal items for the first time on the 11th, following a complete website revamp. In addition to LIMI feu's classic items, such as jackets, pants, skirts, and shirts, the store will also carry a selection of this season's collection. "We've had almost no returns at TRACE, and we've received many inquiries about online shopping from customers in rural areas where we don't have physical stores. Therefore, we decided to expand our online store offerings for convenience. We want customers to feel closer to the brand," said a brand spokesperson. TRACE is LIMI feu's collection line, which began in 2004. It was relaunched as the brand's official online store in July 2011, releasing a shirt series and new items. Currently, the store offers a wide range of items, including outerwear, bottoms, dresses, and accessories. Since November of last year, it has also been available exclusively at the LIMI feu Harajuku store.
くまがいなお
  • The collection line is now available on the LimiFu web store "Trace"
  • The collection line is now available on the LimiFu web store "Trace"
  • Limifeu web store "Trace" now stocks the collection line
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