A pop-up store for the new hair care series, "Botanical Repair," will open on the first floor of the main building of Isetan Shinjuku on August 26, 2020. Products from the series will be available before Aveda shops nationwide, and customers can also enjoy a number of exclusive services. (*Excluding some salons)


Newly released on September 2nd: "Botanical Repair"

Aveda's highest quality damaged hair care, "Botanical Repair," focuses on damaged bonds in hair. Low-molecular-weight plant-derived ingredients penetrate deep into the hair, strengthening and repairing it from the inside out. It leaves your hair looking radiant and healthy, as if it's been dramatically reborn.




A collaboration between Aveda and Magnolia Art, the company behind the beautiful decorations of Narita Airport lounges and some of Tokyo's leading restaurants. Instead of using cut flowers or plastic artificial flowers, the company uses paper art to create an environmentally friendly space and is even experimenting with using recycled paper within the art.

▼Exclusive Content

1. Free Sample
Customers who register and complete a consultation will receive a free sample of "Botanical Repair" tailored to their concerns and hair type.

2. New Release Campaign
To commemorate the launch, customers who purchase the new product will receive a special gift**.



**Limited quantities



3. Label customisation service
*Limited-time stamps available at Isetan Shinjuku store
This is a free service available to those who purchase Mask Rich. Using YR JAPAN's latest service, you can create an original label to stick on the product jar bottle. It also makes a great personalized gift.



4. Paddle Brush Engraving Service
We will engrave the brush for customers who purchase a product other than a brush in a set with the Paddle Brush or Mini Paddle Brush.

*Image is for illustrative purposes only.


5. Instagram Follow & Post Campaign
Customers who post photos of the POP UP STORE or "Botanical Repair" products will receive an original Aveda sticker book**.


STEP 1
Follow Aveda Japan's official Instagram
@avedajapan!

STEP 2
Tag @avedajapan
and post with all of the following hashtags1
#Aveda
#BotanicalRepairPopUp
#InnovativeDamageCare



6. Receive a special price treatment voucher
Heaka You will receive a service voucher** that can be used at the AVEDA Isetan Shinjuku store.
By bringing this voucher, you can try out the "Botanical Repair" treatment menu at a discount.
Distribution period: Wednesday, August 12th to Tuesday, September 1st, 2020
Expiration date: Until Wednesday, March 31st, 2021
Heaka AVEDA Isetan Shinjuku Store
2nd and 3rd floors, Park City Isetan 4, 3-15-16 Shinjuku, Shinjuku-ku, Tokyo

**Limited quantities


Aveda Botanical Repair Pre-sale at Isetan Shinjuku Store
Address: 1st floor, Main Building, Isetan Shinjuku, 3-14-1 Shinjuku, Shinjuku-ku, Tokyo
Business hours: 10:00 - 20:00
Phone number: 03-3352-1111 (main number)



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