Miu Miu will open a pop-up store, "Miu Miu Atheneum," at the Isetan Shinjuku store in Tokyo from September 10th to 16th, followed by the Hankyu Umeda main store in Osaka from September 24th to 30th. The store will feature a capsule collection that reinterprets mid-20th century college style, proposing a style that combines the discipline of uniforms with free and playful spirit.

Courtesy of Miu Miu

Reinterpreting college style
This "Miu Miu Atheneum" collection centers around items such as blousons, striped cashmere knits, checked shirts, tailored jackets, and pleated skirts, and creates a fresh look through the clever use of material and color combinations and layering. The stripped-down simplicity exudes a lightness that refreshes the everyday.

Courtesy of Miu Miu

Accessories that travel back and forth between the archives and the runway
The bag collection features limited-edition "Bow" bags and backpacks made with tartan clothing materials. The new "Solitaire" and "Ivy" tote bags are available in exclusive and pre-release colors, and new leather patchwork colors are also available. Additionally, there is a wide variety of options, including the functional "Pocket Bag" series, a new bowling bag, and mini bags and mini backpacks crafted from nappa matelassé, demonstrating that the bag itself has evolved to define a look.

Courtesy of Miu Miu

A pair of shoes to update your uniform look
The brushed leather penny loafers and new nappa leather ballerinas are available in red and pink, exclusive to the pop-up, updating classic preppy codes from the feet up. Additionally, the Gymnasium sneakers, combining nylon and Ayers leather, add a sporty and sophisticated touch, bringing a new balance to everyday wear.

Courtesy of Miu Miu

In Tokyo, the event will be held at The Stage on the 1st floor of the main building of Isetan Shinjuku from September 10th to 16th, and in Osaka, it will be held at Kotokoto Stage 11 on the 1st floor of Hankyu Umeda Main Store from September 24th to 30th. In addition, limited wallpaper will be distributed on the official LINE account until September 30th, allowing you to experience the world of the brand before and after your visit.






Inquiries:
Miu Miu Client Service
Tel: 0120-451-993