The latest issue of "Shotenkenchiku" features a detailed analysis of the Isetan Shinjuku store! A 10,000-character discussion between President Onishi, Mr. Tange, Mr. Morita, and others

Apr 26, 2013

Monthly Shopping Architecture (¥2,040), a specialty magazine covering interior design for commercial facilities, will feature the Isetan Shinjuku store in its May issue, released on April 27th, with a 34-page special feature on new products. The article begins with a 10,000-word discussion between three key figures in the renovation project: Mitsukoshi Isetan Holdings President Taiyo Onishi, Tange Associates President Noritaka Tange, and Glamorous Co., Ltd. President Yasumichi Morita. The article then delves into the remodeled store's entire space, from the second basement floor to the first four floors, with extensive photo pages showcasing the store's remodeled space. The magazine also delves into the renovation project, covering everything from Isetan's concept of "remodeling" to the design concept and the spatial mechanisms behind realizing the fashion museum. The March issue of the magazine will feature the Sogo Yokohama store, while the April issue will feature the Hankyu Umeda Main Store. In three consecutive issues, we will introduce new initiatives by department stores, focusing on self-edited sales areas, from the perspective of spatial design.
編集部
  • The May issue of Monthly Shopping Architecture. The cover features the Park on the 3rd floor of Isetan Shinjuku store.
  • A comprehensive introduction to the renovated floor with plenty of photos
  • Also includes a three-way discussion between Taiyo Onishi, president of Isetan Mitsukoshi Holdings, Noritaka Tange of Tange Associates, and Yasumichi Morita of GLAMOROUS co.,ltd.
  • The March issue features the Sogo Yokohama store
  • The April issue features "Hankyu Umeda Main Store"
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