A special Grand Prix chair, created in collaboration between Danish furniture brand Fritz Hansen and White Mountaineering, is currently on display in advance. A Danish forest has appeared in the streets of Ginza.
A Danish forest has appeared at the Strasburgo Ginza store on the first floor of Tokyu Plaza Ginza. The "forest" recreated by Nicolai Bergmann Flower & Design will be on display until August 17, 2020. It has become a soothing spot in midsummer Ginza.
FRITZ HANSEN x White Mountaineering POP-UP EXHIBITION at STRASBURGO GINZA
https://www.instagram.com/fritzhansen_japan/
The Grand Prix Chair has been reborn with a new look thanks to the sensibilities of Fritz Hansen and White Mountaineering. An installation that recreates the "forest" associated with the chair has appeared on the first floor of the STRASBURGO Ginza store. The plant installation was created by Nicolai Bergmann Flower & Design, led by Danish flower artist Nicolai Bergmann. Experience this soothing space for a limited time until August 17th. This is your chance to see these 300 limited-edition collector's items in person. Pre-orders are now being accepted ahead of their September release.
This chair was born from Fritz Hansen's approach to creating design from materials, leading to its creation by approaching Yosuke Aizawa, CEO of the burgeoning fashion brand White Mountaineering. It opens up new horizons in furniture design from a fashion perspective.
Aizawa is also a furniture collector and has a long history of using high-quality furniture, primarily made from wood and leather. The piece he chose for his collaboration was the Grand Prix Chair, a masterpiece by Arne Jacobsen. Its association with the mountains, which are also White Mountaineering's brand motif, sparked a sense of potential. Furthermore, of the many chairs designed by Jacobsen, the Grand Prix Chair is the only one still in production that has wooden legs.
The upholstery fabric features a distinctive marquetry pattern, a motif Aizawa has used as a motif for shop interiors since the brand was founded, and is woven in jacquard by Kawashima Selkon Textiles. Using a weaving method that captures the intricate craftsmanship and intricate expression of marquetry, the color and texture are perfectly matched to the color of the wooden legs. The marquetry pattern expresses respect for Japanese craftsmanship, symbolizing White Mountaineering's commitment to materials and echoing the traditional craftsmanship of Kawashima Selkon, the weaver of the fabric. This collaboration between the two companies brings a new dimension to the Grand Prix chair, a design that Fritz Hansen has been producing for over 60 years, with craftsmanship as one of its brand values.
The result is a beautiful fusion of Danish and Japanese sensibilities, a design that complements Aizawa's style, which brings out the unique qualities of the material.
This rare chair is limited to 300 units in Asia. It will be available in-store at authorized Asian distributors from September 2020, but pre-orders are now open. If you would like to pre-order, please contact your nearest authorized dealer.
In-store display and sales begin: Mid-September 2020
Asia limited quantity: 300 units
Price: 130,000 yen (excluding tax)
*Includes a limited edition plate engraved with a serial number
White Mountaineering
White Mountaineering
Founded in 2006 by designer Yosuke Aizawa, White Mountaineering is a Japanese fashion brand inspired by the outdoors. With the concept of "All fields where clothes are worn are outdoors," the brand combines the three elements of design, practicality, and technology into one form, and is committed to manufacturing that does not succumb to the market. http://www.whitemountaineering.com
Kawashima Selkon Textiles
Founded in 1843, Kawashima Selkon is a Kyoto-based textile manufacturer with a 177-year history. Starting out as a kimono manufacturer, the company expanded into interior textiles (interior goods) during the Meiji period. Combining traditional handweaving techniques with modern machine weaving, the company offers unparalleled textiles. The company produces a full range of textiles, from traditional obi (sashes), stage curtains, and festival curtains to curtains, carpets, and interior accessories. The company has earned a reputation for its high quality, having supplied textiles to a wide range of clients, from the Meiji Palace and the former Togu Palace (now Akasaka Palace State Guest House) to the Kyoto State Guest House and numerous luxury hotels in recent years.
The company's Kyoto headquarters is home to Japan's oldest corporate museum, the Kawashima Textile Museum, and the Kawashima Textile School, and serves as a hub for spreading the new possibilities of textiles to the world. In 2019, we collaborated with Fritz Hansen to hold the "Weaver's Experiment" exhibition, a collaborative project with young fashion designers.
Fritz Hansen
FRITZ HANSEN
Founded in Denmark in 1872, Fritz Hansen is a global leader in the design and manufacture of furniture, lighting, and accessories. Driven by a passion for beauty, quality, and craftsmanship, we collaborate with artists, designers, and architects from around the world to express the modern Nordic lifestyle. We have collaborated with renowned designers such as Arne Jacobsen, Poul Kjærholm, Cecilie Manz, Jaime Hayon, Hans J. Egner, and Piero Lissoni to create collections.
Fritz Hansen products are currently sold in over 85 countries worldwide through approximately 2,000 points of sale, including flagship stores in Copenhagen, San Francisco, Milan, and Tokyo. From our headquarters in northern Copenhagen, we offer exceptional collections to design enthusiasts.
https://fritzhansen.com
STRASBURGO
The specialty store "STRASBURGO" was founded in 1990. Its concept is to discern the essence of craftsmanship without relying on so-called symbolic marks. Over the course of more than a quarter century, under the motto of "STRASBURGO QUALITY," we have discovered and introduced to Japan the unknown, beautiful, interesting, and inspiring things from around the world, from luxurious dress clothing to fresh casual wear. In recent years, we have been focusing even more than ever on developing original products from STRASBURGO. This project goes beyond the concept of simply creating original items in our shop; it aims to create "masterpieces for the Japanese" that only STRASBURGO, with its long history of observing the world's finest products, can offer. We hope you will look forward to our unprecedented wardrobe selections that will both resonate with and surprise you.
https://strasburgo.co.jp/
Nicolai Bergmann Flower & Design
NICOLAI BERGMANN
A flower artist from Denmark. He continues to produce unique works that combine a Scandinavian sense of style with a Japanese sensibility that pays attention to detail. His activities are wide-ranging, and in addition to flower design, he has also worked on collaborative design projects with some of the world's leading companies in the fields of fashion and design. He operates 13 flower boutiques both in Japan and overseas, as well as two cafes, a gallery and a burger shop. His exhibition "HANAMI 2050," held at Dazaifu Tenmangu Shrine in 2018, was a great success, attracting more than 20,000 visitors over four days.
https://shop.nicolaibergmann.com
Click here for company press release details
A Danish forest has appeared at the Strasburgo Ginza store on the first floor of Tokyu Plaza Ginza. The "forest" recreated by Nicolai Bergmann Flower & Design will be on display until August 17, 2020. It has become a soothing spot in midsummer Ginza.
FRITZ HANSEN x White Mountaineering POP-UP EXHIBITION at STRASBURGO GINZA
https://www.instagram.com/fritzhansen_japan/
The Grand Prix Chair has been reborn with a new look thanks to the sensibilities of Fritz Hansen and White Mountaineering. An installation that recreates the "forest" associated with the chair has appeared on the first floor of the STRASBURGO Ginza store. The plant installation was created by Nicolai Bergmann Flower & Design, led by Danish flower artist Nicolai Bergmann. Experience this soothing space for a limited time until August 17th. This is your chance to see these 300 limited-edition collector's items in person. Pre-orders are now being accepted ahead of their September release.
This chair was born from Fritz Hansen's approach to creating design from materials, leading to its creation by approaching Yosuke Aizawa, CEO of the burgeoning fashion brand White Mountaineering. It opens up new horizons in furniture design from a fashion perspective.
Aizawa is also a furniture collector and has a long history of using high-quality furniture, primarily made from wood and leather. The piece he chose for his collaboration was the Grand Prix Chair, a masterpiece by Arne Jacobsen. Its association with the mountains, which are also White Mountaineering's brand motif, sparked a sense of potential. Furthermore, of the many chairs designed by Jacobsen, the Grand Prix Chair is the only one still in production that has wooden legs.
The upholstery fabric features a distinctive marquetry pattern, a motif Aizawa has used as a motif for shop interiors since the brand was founded, and is woven in jacquard by Kawashima Selkon Textiles. Using a weaving method that captures the intricate craftsmanship and intricate expression of marquetry, the color and texture are perfectly matched to the color of the wooden legs. The marquetry pattern expresses respect for Japanese craftsmanship, symbolizing White Mountaineering's commitment to materials and echoing the traditional craftsmanship of Kawashima Selkon, the weaver of the fabric. This collaboration between the two companies brings a new dimension to the Grand Prix chair, a design that Fritz Hansen has been producing for over 60 years, with craftsmanship as one of its brand values.
The result is a beautiful fusion of Danish and Japanese sensibilities, a design that complements Aizawa's style, which brings out the unique qualities of the material.
This rare chair is limited to 300 units in Asia. It will be available in-store at authorized Asian distributors from September 2020, but pre-orders are now open. If you would like to pre-order, please contact your nearest authorized dealer.
In-store display and sales begin: Mid-September 2020
Asia limited quantity: 300 units
Price: 130,000 yen (excluding tax)
*Includes a limited edition plate engraved with a serial number
White Mountaineering
White Mountaineering
Founded in 2006 by designer Yosuke Aizawa, White Mountaineering is a Japanese fashion brand inspired by the outdoors. With the concept of "All fields where clothes are worn are outdoors," the brand combines the three elements of design, practicality, and technology into one form, and is committed to manufacturing that does not succumb to the market. http://www.whitemountaineering.com
Kawashima Selkon Textiles
Founded in 1843, Kawashima Selkon is a Kyoto-based textile manufacturer with a 177-year history. Starting out as a kimono manufacturer, the company expanded into interior textiles (interior goods) during the Meiji period. Combining traditional handweaving techniques with modern machine weaving, the company offers unparalleled textiles. The company produces a full range of textiles, from traditional obi (sashes), stage curtains, and festival curtains to curtains, carpets, and interior accessories. The company has earned a reputation for its high quality, having supplied textiles to a wide range of clients, from the Meiji Palace and the former Togu Palace (now Akasaka Palace State Guest House) to the Kyoto State Guest House and numerous luxury hotels in recent years.
The company's Kyoto headquarters is home to Japan's oldest corporate museum, the Kawashima Textile Museum, and the Kawashima Textile School, and serves as a hub for spreading the new possibilities of textiles to the world. In 2019, we collaborated with Fritz Hansen to hold the "Weaver's Experiment" exhibition, a collaborative project with young fashion designers.
Fritz Hansen
FRITZ HANSEN
Founded in Denmark in 1872, Fritz Hansen is a global leader in the design and manufacture of furniture, lighting, and accessories. Driven by a passion for beauty, quality, and craftsmanship, we collaborate with artists, designers, and architects from around the world to express the modern Nordic lifestyle. We have collaborated with renowned designers such as Arne Jacobsen, Poul Kjærholm, Cecilie Manz, Jaime Hayon, Hans J. Egner, and Piero Lissoni to create collections.
Fritz Hansen products are currently sold in over 85 countries worldwide through approximately 2,000 points of sale, including flagship stores in Copenhagen, San Francisco, Milan, and Tokyo. From our headquarters in northern Copenhagen, we offer exceptional collections to design enthusiasts.
https://fritzhansen.com
STRASBURGO
The specialty store "STRASBURGO" was founded in 1990. Its concept is to discern the essence of craftsmanship without relying on so-called symbolic marks. Over the course of more than a quarter century, under the motto of "STRASBURGO QUALITY," we have discovered and introduced to Japan the unknown, beautiful, interesting, and inspiring things from around the world, from luxurious dress clothing to fresh casual wear. In recent years, we have been focusing even more than ever on developing original products from STRASBURGO. This project goes beyond the concept of simply creating original items in our shop; it aims to create "masterpieces for the Japanese" that only STRASBURGO, with its long history of observing the world's finest products, can offer. We hope you will look forward to our unprecedented wardrobe selections that will both resonate with and surprise you.
https://strasburgo.co.jp/
Nicolai Bergmann Flower & Design
NICOLAI BERGMANN
A flower artist from Denmark. He continues to produce unique works that combine a Scandinavian sense of style with a Japanese sensibility that pays attention to detail. His activities are wide-ranging, and in addition to flower design, he has also worked on collaborative design projects with some of the world's leading companies in the fields of fashion and design. He operates 13 flower boutiques both in Japan and overseas, as well as two cafes, a gallery and a burger shop. His exhibition "HANAMI 2050," held at Dazaifu Tenmangu Shrine in 2018, was a great success, attracting more than 20,000 visitors over four days.
https://shop.nicolaibergmann.com
Click here for company press release details
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