Lithium Fam releases short film, a love story told to the back number hit song "Bouquet"

Apr 21, 2015

LITHIUM HOMME's women's line, LITHIUM FEMME, has released a short film on YouTube to commemorate the brand's 10th anniversary.

The film is a movie adaptation of the love story told in the lyrics of the rock band back number's second single, "Bouquet," released in 2011. The CD helped the band reach No. 18 on the Oricon Weekly Chart and No. 1 in the Japanese radio airplay chart that same year. The film depicts a straightforward love story linked to the heartfelt lyrics of back number.

After being locked out of a packed movie theater, Ayaka meets Haru, who also missed the movie. The two eventually decide to take a break at a cafe. Ayaka gets excited talking about the movie, and Haru invites her to his secret base... The heroine, Fujisawa Ayaka, is played by Miyata Satoko, a model for magazines like "Oggi" and "GINGER." Other young actors include Yahiro, Fujii Mina, Nakajima Ayumu, and Furuhata Seika. The film is directed by Yamaguchi Yasuyuki, who has worked on numerous music videos, and is based on a script written by brand designer Hiramatsu Tsuyoshi. In addition to "Bouquet," two other songs are featured as insert songs in the film. Hiramatsu commented on the song, "Bouquet," saying, "I fell in love at first sight. The lyrics, which begin with a casual exchange between a man and a woman, are exquisite, and the combination of the beautiful melody, vocals, and rock band sound made me think it was a wonderful song and immediately captivated me." Regarding the script, he said, "In producing and writing this film, which aims to combine music, film and fashion, I wanted to create a straightforward love story that carefully expresses the worldview of back number's music."

In the film, each cast member will appear in outfits from the brand. Unlike shows and catalogs, the film will feature realistic outfits and everyday fashion scenes. Pre-orders for items including those from the 2015-16 AW collection are currently being accepted on ZOZOTOWN.
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  • Lithium Fam releases short film in collaboration with rock band Back Number
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