Jisoo reflects the many facets of the Lady Dior, a unique signature that embodies Dior elegance

Sep 19, 2024
Dior presents its new Lady Dior campaign, featuring fashion and beauty ambassador Jisoo, shining a spotlight on the Lady Dior as a symbol of excellence.

Courtesy of DIOR
The extraordinary story of the Lady Dior, a unique signature that embodies Dior elegance, is constantly being rewritten. Each season, Maria Grazia Chiuri celebrates the refined design, highlighting its timeless individuality with surprising reinterpretations.

Photographer Bibi Borthwick captures Jisoo in a minimalist setting, with the striking contrast of black and white creating a striking effect that further highlights her unique aura. Between strength, delicacy and fragility, Jisoo embodies the assertive, multifaceted modernity of the woman, revealing herself in front of the camera. The series of images exudes rebelliousness and grace, and Jisoo carries a variety of Lady Dior models, reflecting the versatility of the timeless bag.

Courtesy of DIOR
The quintessence of the Dior spirit and the exceptional savoir-faire of the atelier, this bag embodies the Maison's essential codes. Luxurious leather, adorned with the iconic "cannage" motif, highlights the architectural lines that rest atop the delicately curved handle. Its graphic silhouette is enhanced and accentuated by thoughtful details, including the "DIOR" charm—a tribute to the founder's couturier's talisman. It is a style statement, a manifesto, an ode to self-expression through the prism of couture, art and creative passion.



https://youtu.be/sHUGodYbb2A

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Contact:
Christian Dior
TEL: 0120-02-1947

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