EASTPAK, the brand that has released collaborative bags with Raf Simons and Kris Van Assche, has reopened its official Japanese website (www.eastpak.jp).

At the same time, it has also launched an online store, offering a collaborative collection with Jean Paul Gaultier and site-exclusive models.

It has also launched its own Japan-exclusive web magazine, "bag's life" (www.bagslife.jp). The magazine delivers a variety of lifestyle content, from fashion to travel, interior design, and art, based on the concept of "a new world unfolding through bags." It publishes editorial articles that go beyond the bounds of trendy owned media, such as DIY and snapshot pages showcasing customized EASTPAK bags, and TOWN sections introducing various towns.