Giorgio Armani Beauty's new fragrance "Gioia" introduces a positive scent reminiscent of the morning glow

Jun 29, 2017

Giorgio Armani Beauty's "Gioia" series will release its fourth new fragrance on June 30th. The newly released "SKY di Gioia" (50ml/7,900 yen) is a fruity floral fragrance inspired by the pink-hued morning sky, expressing the breath of life, hope, and joy. Fresh, juicy top notes of pear, blackcurrant, and bergamot invite you to a joyful start to the day. A feminine and sophisticated floral bouquet of jasmine, peony, and centifolia rose complements the heart, while a sensual base note of white musk evokes a radiant aura of positive passion. The smooth, clear pink bottle evokes the color of the morning sky and the joy derived from a pure heart. The feminine design evokes a sense of happiness, evoking the energy of hope and anticipation for new beginnings.

"Gioia" is a fragrance series that emotionally expresses the joy of connecting with nature. Three fragrances have been released so far: "ACQUA di Gioia," inspired by the lush plants and energetic sea spray of the island's abundant nature; "SUN di Gioia," with its salty notes of sunflower and sea breeze blended with white vanilla; and "AIR di Gioia," with a white chypre base and enveloped in a soft bouquet of peony and rose.
Akiko Hanazawa
  • Giorgio Armani Beauty's Gioia series introduces the new "SKY di Gioia"
  • Giorgio Armani Beauty's Gioia series introduces the new "SKY di Gioia"
  • "SKY di Gioia" (50ml/7,900 yen)
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