Japan-based brand THE RERACS will open a new store dedicated to fittings, "THE RERACS FITTING HOUSE," on June 30th at VILLA BIANCA in Jingumae, Tokyo.
The RERACS, created by designer Naomi Kurahashi and director Naoyuki Kurahashi, is a brand that distributes "Made in Japan" men's and women's wear both domestically and internationally. The newly opened store will feature all items from THE RERACS' latest collection, allowing customers to try them on freely, making it a so-called showrooming store. Customers can order their favorite items in-store or via the e-commerce website from their personal devices, and will also be directed to retail partners for each item, allowing them to purchase them in-store.
The clean interior design, which expresses the world of THE RERACS, was created by creative director Takayuki Minami, who has previously directed various shops, including Graphpaper.

【Store Information】
THE RERACS FITTING HOUSE
Address: VILLA BIANCA 2F, 2-33-12 Jingumae, Shibuya-ku, Tokyo
Opening hours: 11:00-20:00
Irregular holidays