Boucheron will relocate and reopen its Ginza flagship store from Namiki-dori to Chuo-dori on September 8, 2023. This relocation will make it the second largest boutique in the world after its Paris-Vendôme flagship store. To commemorate this relocation and reopening, new pendants from two collections, "Quatre" and "Animal," which represent the Maison's creations, will be released at the Boucheron Ginza flagship store for the first time worldwide.
©BOUCHERON
A new pendant from "Quatre Double White," the Maison's iconic collection launched this spring, will be released, featuring all of the cords that make up the Quatre collection in white. Launched in 2004, the iconic Quatre collection is an urban, graphic collection incorporating the four codes handed down through the Maison. The Quatre Double White collection features grosgrain and gadroons, enhanced by white gold engraving, overlaid with a diaphanous white ceramic claus de Paris and accented with dazzling diamonds. The monochrome white design exudes strength, like a blank canvas that highlights the wearer's style. And from the venerable Animal Collection, launched in 1866, comes the Fuzzy Leopard Cat white gold pendant. Featuring adorable designs of various animals, the Animal Collection is meticulously crafted by artisans, creating a talismanic presence. The pink gold Fuzzy Leopard Cat pendant was added to the Animal Collection in 2017. The new pendant features a beautiful furry pattern of diamonds set against white gold, with striking green emerald eyes.
This special piece of jewelry, which has a strong presence while highlighting the wearer's individuality and style and embodies the Maison's savoir-faire, will be available for pre-sale at the Ginza flagship store from September 8th.
[Pre-sale jewelry at Boucheron Ginza Flagship Store]
©BOUCHERON
Quatre Double White Pendant Small
Price: ¥506,000 (estimated price)
Material: 18K white gold, white ceramic, one round-cut diamond (0.01 carat)
©BOUCHERON
Fuzzy Leopard Cat Pendant
Price: ¥3,564,000 (estimated price)
Material: 18K white gold, 201 round-cut diamonds (total 1.59 carats), 2 emeralds (total 0.12 carats), black lacquer
[Special page on the official website for the reopening of the Ginza flagship store]
https://www.boucheron.com/ja_jp/ginza-boutique-teaser
For inquiries:
Boucheron Client Service
Tel: 0120-230-441
www.boucheron.com
About Boucheron
Founded in 1858 by Frédéric Boucheron, Boucheron has inherited a free spirit and style. As the first high jeweler to open a boutique on Place Vendôme in Paris, Boucheron has established itself as a maison in the fields of jewelry and watches. Boucheron's unique style, with its free and bold spirit, has been passed down through generations and boasts a history of over 160 years. Today, Boucheron operates over 73 boutiques around the world and is part of the international luxury group Kering.
©BOUCHERONA new pendant from "Quatre Double White," the Maison's iconic collection launched this spring, will be released, featuring all of the cords that make up the Quatre collection in white. Launched in 2004, the iconic Quatre collection is an urban, graphic collection incorporating the four codes handed down through the Maison. The Quatre Double White collection features grosgrain and gadroons, enhanced by white gold engraving, overlaid with a diaphanous white ceramic claus de Paris and accented with dazzling diamonds. The monochrome white design exudes strength, like a blank canvas that highlights the wearer's style. And from the venerable Animal Collection, launched in 1866, comes the Fuzzy Leopard Cat white gold pendant. Featuring adorable designs of various animals, the Animal Collection is meticulously crafted by artisans, creating a talismanic presence. The pink gold Fuzzy Leopard Cat pendant was added to the Animal Collection in 2017. The new pendant features a beautiful furry pattern of diamonds set against white gold, with striking green emerald eyes.
This special piece of jewelry, which has a strong presence while highlighting the wearer's individuality and style and embodies the Maison's savoir-faire, will be available for pre-sale at the Ginza flagship store from September 8th.
[Pre-sale jewelry at Boucheron Ginza Flagship Store]
©BOUCHERONQuatre Double White Pendant Small
Price: ¥506,000 (estimated price)
Material: 18K white gold, white ceramic, one round-cut diamond (0.01 carat)
©BOUCHERONFuzzy Leopard Cat Pendant
Price: ¥3,564,000 (estimated price)
Material: 18K white gold, 201 round-cut diamonds (total 1.59 carats), 2 emeralds (total 0.12 carats), black lacquer
【Boutique Information】
Boucheron Ginza Flagship Store
BOUCHERON GINZA FLAGSHIP STORE
Address: 2-6-16 Ginza, Chuo-ku, Tokyo 104-0061
Business Hours: 11:00-20:00, Irregular Holidays
https://www.boucheron.com/
Boucheron Ginza Flagship Store
BOUCHERON GINZA FLAGSHIP STORE
Address: 2-6-16 Ginza, Chuo-ku, Tokyo 104-0061
Business Hours: 11:00-20:00, Irregular Holidays
https://www.boucheron.com/
[Special page on the official website for the reopening of the Ginza flagship store]
https://www.boucheron.com/ja_jp/ginza-boutique-teaser
For inquiries:
Boucheron Client Service
Tel: 0120-230-441
www.boucheron.com
About Boucheron
Founded in 1858 by Frédéric Boucheron, Boucheron has inherited a free spirit and style. As the first high jeweler to open a boutique on Place Vendôme in Paris, Boucheron has established itself as a maison in the fields of jewelry and watches. Boucheron's unique style, with its free and bold spirit, has been passed down through generations and boasts a history of over 160 years. Today, Boucheron operates over 73 boutiques around the world and is part of the international luxury group Kering.
