French modern jeweler FRED will open a limited-time pop-up shop on the first floor of Isetan Shinjuku.

Courtesy of FRED
Blue, a source of inspiration that has always been dear to FRED, is the glow of the sea, which changes color in multiple hues under the Riviera sun. It is intensely glamorous, passionate, and open, and always warm and vibrant. The theme of this pop-up is "DIVE INTO THE BLUE," and the shop will showcase new jewelry born from the sun and light of the sea of the French Riviera, along with an immersive digital installation space that evokes the blue and the sea. The pop-up shop will be the only place to get a sneak preview of the latest additions to the FORCE 10 collection. The MINI FORCE 10 bracelet has been reborn in a mini size. Suitable for everyday wear by both men and women, the new "MINI FORCE 10" bracelets are also great when stacked, allowing you to enjoy them with a sense of fun, style, and mood. This minimalist piece, a new addition to the "FORCE 10" collection that was launched in 1966, is an invitation to join your very own "FORCE 10" collection. *After the pop-up closes, this item will be available exclusively at the FRED online boutique. Courtesy of FRED
MINI FORCE 10 Bracelet Details:
The mini version features an 18K gold buckle with a new recycled cable. The combination of yellow gold with red and white gold with navy blue cables retains the two-tone and mixed material DNA that is characteristic of the FORCE 10. ¥66,000 each (tax included)