Gucci launches "Gucci Summer Stories" collection for the holidays

May 11, 2023
Gucci presents "Gucci Summer Stories," a collection celebrating summer energy, adventure, and soul-free vacations.


Courtesy of Gucci
Courtesy of Gucci
The collection embodies the joy of summer, with longer days and pleasant evening breezes. The collection features iconic Gucci bags, such as the Jackie 1961 and the Gucci Horsebit 1955, styled with raffia and leather details. The timeless and classic Gucci Horsebit loafer is crafted in a sophisticated combination of raffia and leather in elegant earth tones.

Courtesy of Gucci
Courtesy of Gucci
We also have a wide selection of items to help you travel in comfort and style, from weekend getaways to extended vacations. Gucci Valigeria, which embodies Gucci's tradition, creativity and innovation, will be showcasing new Jumbo GG leather duffel bags and tote bags in a variety of colors and sizes, featuring Gucci's iconic GG pattern.


Courtesy of Gucci
Courtesy of Gucci
The Gucci Summer Stories collection will be available in select Gucci stores and online at gucci.com. Additionally, special Gucci Summer Stories pop-up stores will open in several resort locations around the world, showcasing the collection in beachside cabana-inspired spaces.


#GucciSummerStories



https://youtu.be/frX8GujpmkI


Advertising Campaign Credit
Art Director: Kevin Tekinel & Charles Levai
Director: Harley Weir
Photographer: Harley Weir
Make up: Diane Kendal
Hair: Mustafa Yanaz
Models: Sora Choi

Music credits
”The Strokes“
“I'll Try Anything Once (""You Only Live Once"" demo)" MUSIC ENTERTAINMENT
Courtesy of Sony Music Entertainment"


GUCCI
Founded in Florence in 1921, Gucci is one of the world's leading luxury fashion brands. Now celebrating its 100th anniversary, Gucci continues to redefine luxury while celebrating creativity, Italian craftsmanship and innovation. Gucci is part of Kering, the global luxury group home to renowned brands in fashion, leather goods, jewelry and eyewear.
For more information, visit www.gucci.com


Contact:
Gucci Japan Client Services
0120-99-2177
www.gucci.com


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