The history of the eyewear brand EYEVAN 7285 dates back to 1972. EYEVAN was born from a collaboration between Yamamoto Kogaku (formerly Yamamoto Optical Lens Factory), which primarily manufactured dustproof glasses at the time, and VAN JACKET INC., an apparel company led by Kensuke Ishizu.
Their meticulous Made-in-Japan manufacturing methods and their concept of glasses as "wearable eyewear" that brings out the wearer's personality, rather than just a tool, have been passed down to the present day as EYEVAN 7285.
Model 732 (52,000 yen) is a new version of the brand's iconic sunglasses. While featuring flat lenses, the tortoiseshell-patterned frame features a hollowed-out "television cut" design that creates a three-dimensional effect. The extremely thin temples, inspired by antique telescopes, have been carefully designed with the thickness of the metal and the area of the plastic. Crafted from beta titanium, they are also easy to wear and highly functional.
Another iconic pair of sunglasses, the new model "724" (46,000 yen) has a special structure in which the rounded, inverted triangular Boston-style frame is fixed from the back with metal. The bridge and temples have been made as thin as possible and are deliberately free of patterns, with the contrast between black and metal creating a modern, minimalist finish.
Ivan PR
TEL: 03-6434-5026
