ZARA has launched its first-ever lipstick collection.
The debut collection, which was featured in ZARA's Fall/Winter 2018-19 women's adverts and was designed by makeup artist Pat McGrath, includes two products: "ULTIMATTE" (2,590 yen including tax), a matte lipstick available in 12 shades, and "HI MATTE" (1,990 yen including tax), a liquid lipstick available in eight shades.
"ULTIMATTE" (2,590 yen including tax)
"ULTIMATTE" is a highly pigmented velvet matte lipstick that offers solid coverage while being rich in hydrating antioxidant vitamin E, making it lightweight, non-drying, and comfortable to wear. It comes in a variety of shades, from nudes that suit any skin tone to striking reds and bold lilacs. The packaging is inspired by this season's advertising and features a film box design.
"HI MATTE" (1,990 yen including tax)
The liquid lipstick "HI MATTE" has a matte finish despite being liquid.
In addition, the "ULTIMATTE TRIO" (4,590 yen including tax) is a set of three popular "ULTIMATTE" shades: pink beige UM01, coral UM03, and dark berry UM11; and the limited edition "BEHIND THE SCENES KIT" (4,590 yen including tax), which includes "ULTIMATTE" UM01, "HI MATTE" M14, and beige-pink lip liner "LINE IT UP!" L02, all selected by Pat McGrath.
"BEHIND THE SCENES KIT" (4,590 yen including tax)
In Japan, sales will start from December 16th at the official Zara online store (https://www.zara.com/jp/ja/woman-beauty-l1414.html).
The debut collection, which was featured in ZARA's Fall/Winter 2018-19 women's adverts and was designed by makeup artist Pat McGrath, includes two products: "ULTIMATTE" (2,590 yen including tax), a matte lipstick available in 12 shades, and "HI MATTE" (1,990 yen including tax), a liquid lipstick available in eight shades.
"ULTIMATTE" (2,590 yen including tax)"ULTIMATTE" is a highly pigmented velvet matte lipstick that offers solid coverage while being rich in hydrating antioxidant vitamin E, making it lightweight, non-drying, and comfortable to wear. It comes in a variety of shades, from nudes that suit any skin tone to striking reds and bold lilacs. The packaging is inspired by this season's advertising and features a film box design.
"HI MATTE" (1,990 yen including tax)The liquid lipstick "HI MATTE" has a matte finish despite being liquid.
In addition, the "ULTIMATTE TRIO" (4,590 yen including tax) is a set of three popular "ULTIMATTE" shades: pink beige UM01, coral UM03, and dark berry UM11; and the limited edition "BEHIND THE SCENES KIT" (4,590 yen including tax), which includes "ULTIMATTE" UM01, "HI MATTE" M14, and beige-pink lip liner "LINE IT UP!" L02, all selected by Pat McGrath.
"BEHIND THE SCENES KIT" (4,590 yen including tax)In Japan, sales will start from December 16th at the official Zara online store (https://www.zara.com/jp/ja/woman-beauty-l1414.html).
