DIESEL presents beach-ready summer items centered around "denim," the keyword of the SS15 season. Basket bags are essential for summer seaside resort style. This season's must-have is the Japan-exclusive basket and denim combination tote bag. The denim blue cotton fabric and natural-colored basket create a refreshing contrast, while the hard cowhide leather strap and long tassel give it the edgy design that's so characteristic of Diesel. The bag's two-way design allows it to be carried by hand or over the shoulder, and its versatility with its large storage capacity is another attractive feature. It comes in two sizes: a large size (H30cm x W45cm x D15cm / 26,000 yen) with enough storage space for A4-sized items, and a small size (H24cm x W31cm x D11.5cm / 22,000 yen) that's perfect for everyday use. Each opening is fitted with a zipper or drawstring, concealing the contents.

Next up are denim-look textile items. First up is the new swimwear collection, which faithfully recreates the texture of denim with prints featuring painted and distressed finishes, coolly embodying the Diesel spirit. This bikini features a one-shoulder top (7,500 yen) that flatters the bust and shorts (6,800 yen) with side ties. The back of the shorts features a delicate watercolor floral design. Also available are denim-look shorts (19,800 yen) made from soft Tencel. The relaxed ribbing at the waist offers a relaxed, resort-casual look.

If you want to stand out from the crowd, try incorporating denim into your sunglasses (27,500 yen). The innovative design, featuring vintage denim on the frame and temples, creates a playful contrast with the classic 1950s-inspired shape.

Also noteworthy are the energetic tops in black, white, and orange that stand out against the denim blue. The racing stripe tank top (13,800 yen) and the T-shirt with neon orange lines on the neckline and armholes (23,000 yen) are inspired by cheerleading uniforms. Made from a sheer mesh material, they can be worn underneath a swimwear or tank top for a healthy look.

Each item is available at major DIESEL stores nationwide and the Diesel online store.


Diesel Japan
TEL: 0120-55-1978

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