Led by Jun Takahashi, UNDERCOVER is one of Japan's most coveted fashion brands, drawing influences from music, art, and street fashion since its founding in 1990. A pioneer of luxury streetwear, the Tokyo-based brand blends expertly crafted materials, high-concept elegance with a no-nonsense rebellious spirit to create a unique aesthetic that embodies the essence of Japanese cool. For Fall 2022, Levi's® x UNDERCOVER will launch a new collection of reimagined outerwear.
This collaborative collection consists of six items (three styles, two colorways each) made with American-made vintage Levi's® denim and Japanese-made UNDERCOVER pieces. Each hybrid piece was carefully assembled in Los Angeles, resulting in a collection that perfectly blends Japanese and American materials, construction, and aesthetics.
The collection kicks off with the Hybrid Trucker Down Jacket, a reimagined version of a vintage Levi's® Trucker jacket. It features a down back panel, a cable knit bottom panel, and ripstop cargo pockets on the front. It's available in two colorways: an indigo wash with a khaki cable knit front panel and a navy down back panel, or a black wash with a navy cable knit front panel and a navy down back panel. Both jackets feature the UNDERCOVER brand slogan, "We Make Noise Not Clothes," embroidered on the bottom of the down back panel.
Next up is the Hybrid Trucker Mod Coat, a reimagining of a vintage Levi's® Trucker Jacket, incorporating mod coat details and a removable military-style lining. Available in two colors, indigo wash and black wash, both feature a navy mod coat. The jacket's back yoke is embroidered with UNDERCOVER's brand slogan, "We Make Noise Not Clothes."
Rounding out the collection are hybrid denim sweatpants, featuring a reconstructed Levi's® vintage jeans front half and French terry fabric with cotton ripstop cargo pockets back half. The denim on the front features a distorted print of UNDERCOVER's phrase "REBELGODS." The French terry back features crew neck sweatshirt details, a distressed UNDERCOVER logo, and a Levi's® Red Tab on the ripstop back pocket. This piece comes in two styles: a worn-in indigo wash with navy French terry detailing on the back, or a distressed black wash with black French terry detailing on the back.
The Levi's® x UNDERCOVER collaboration features a special back patch combining Levi's®'s iconic two-horse pull with the UNDERCOVER logo, as well as hang tags from both brands on all six pieces in the collection.
The six-piece Levi's® x UNDERCOVER collection will be available on November 11th on Levi's® and UNDERCOVER channels.
The campaign was shot in a London studio and features Noah and Agnes Yorke, children of iconic British musician Thom Yorke. Noah is seen wearing a black wash Hybrid Trucker Down Jacket, a black wash Hybrid Trucker Mod Coat, and black wash Hybrid Denim Sweatpants. Agnes wears a distressed indigo Hybrid Down Trucker Jacket, an indigo Hybrid Trucker Mod Coat, and indigo Hybrid Denim Sweatpants.
The six-piece Levi's® x UNDERCOVER collection will be available on November 11th on Levi's® and UNDERCOVER channels.
Product details
Levi’s® x UNDERCOVER Worn-in Hybrid Trucker Mods Coat ( Indigo/Black)
Levi's® x UNDERCOVER Worn-in Hybrid Trucker Down Jacket (Indigo/ Black) /
110,000 yen (tax included) />
Levi's® x UNDERCOVER Worn-in Hybrid Denim Sweat Pant (Black/ Indigo)
66,000 yen (tax included)
Available at
Levi's® Harajuku Flagship Store, select UNDERCOVER stores,
UNDERCOVER official online store
Aboutthe Levi's brand created the world's first jeans in 1873, released the 501® in 1890, and has since introduced a variety of iconic products based on the concept of "tradition and innovation." Levi's jeans continue to set new standards with the 501® at their core throughout the ages, beloved by pioneers around the world who have pioneered new eras, and continue to be cherished today as a classic. In 2019, the brand's iconic 501® won the Good Design Long Life Design Award, an award that recognizes designs that transcend changing values and remain the standard.
About UNDERCOVER
Founded in 1990 by designer Jun Takahashi, UNDERCOVER combines various elements of street fashion, art, music, subculture, and more into high-end fashion, developing collections with a unique worldview. Since 2002, the brand has moved its presentation base from Tokyo to Paris, and has since established a unique presence in the world.
