Burberry will open pop-up stores at Isetan Shinjuku and Hankyu Umeda Main Store on November 9th, highlighting its outerwear collection. The pop-up stores will immerse customers in a space that embodies the brand's love of the outdoors and adventure.

© Courtesy of Burberry/Jack Day
The outerwear collection features technical pieces designed to navigate a variety of adventures, from the great outdoors to urban explorations. The new Burberry Night Check, the latest Burberry check pattern, showcases Burberry's love of the natural world with a color scheme that evokes white stars shining brightly against a dark charcoal blue night sky. Lightweight technical styles include a color-blocked nylon jacket in contrasting optic white and dark charcoal blue, and an oversized parka with a Horseferry print. House check is also reinterpreted, appearing as a three-dimensional pattern on quilted outerwear styles, from lightweight bomber jackets to puffer coats.

The pop-up store draws on a multitude of elements, inspired by the snowy alpine mountains. The lodge-like wood and contrasting metallic frames create a scenic feel. The fixtures, inspired by a giant cable car, symbolize Burberry's playfulness and creativity, while also hinting at a new experience.

The pop-up store's exclusive lineup includes functional puffer jackets and tactile knitwear. These winter wardrobe essentials are available in limited quantities.





[Limited Edition]


Nylon Hooded Puffer Jacket with Detachable Warmer
Price (tax included): ¥242,000


Logo Print Nylon Oversized Hooded Puffer Jacket
Price including tax: ¥286,000


Logo Graphic Appliqué Wool Cashmere Sweater
Price including tax: ¥143,000


Constellation Print Cotton Hoodie
Price including tax: ¥129,800


Montage Print Cashmere Scarf
Price including tax: ¥85,800


Logo Intarsia Two-Tone Cashmere Gloves
Price including tax: ¥33,000



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