Fendi to hold "Men's Peekaboo Bar" customization event at select stores

Aug 30, 2022

FENDI, a luxury brand based in Rome, Italy, will be hosting the "Men's Peekaboo Bar," a customization service event for its iconic Peekaboo bag. The Peekaboo Bar, which first arrived in Japan in 2019 as a women's bag and caused a huge stir, is now finally launching in men's. It will be held at select stores across Japan, starting with the Fendi Matsuzakaya Nagoya store from August 25, 2022.


Fendi, a brand that has always innovated while maintaining its traditions, offers a new service called "Men's Peekaboo Bar," giving customers complete control over their own design. Customers can freely mix and match the body, handles, pockets, and accessories to create the perfect Peekaboo IseeU. Two bag styles are available: "Peekaboo IseeU Medium" and "Peekaboo IseeU Mini," crafted from premium Cuoio Romano calf leather or crocodile leather. The removable handle comes in five different materials: Cuoio Roma, Python Plexi, metal, and caiman. It can also be customized with two types of removable pockets, charms, and accessories such as STRAP YOU.



Peekaboo I.C.U. Medium (Body, handle, vertical pocket *Partial excerpt)


Peekaboo I.C.U. Mini (Body, handle, horizontal pocket *Partial excerpt)


Left: Peekaboo I.C.U. Medium (bag, handle, vertical pocket, tech accessory charm, Strap You)
Right: Peekaboo I.C.U. Mini (bag, handle, horizontal pocket)


Participating stores  Please note that the schedule is subject to change.
- Fendi Matsuzakaya Nagoya Store: Thursday, August 25th – Sunday, September 4th, 2022
- Fendi Ginza Store: Thursday, September 8th – Thursday, September 15th, 2022
- Fendi Daimaru Kyoto Store: Wednesday, September 21st – Tuesday, September 27th, 2022 --Fendi Hankyu Men's Osaka Store, 1st floor: Friday, September 30th to Sunday, October 9th, 2022 --Fendi Takashimaya Osaka Store: Wednesday, October 12th to Tuesday, October 18th, 2022 --Fendi Osaka Store: Thursday, October 20th to Thursday, October 27th, 2022 --Fendi Iwataya Main Store: Thursday, November 10th to Thursday, November 17th, 2022 --Fendi Isetan Shinjuku Men's Store: Wednesday, November 23rd to Tuesday, November 29th, 2022 --Product Details --Price: From 600,000 yen (tax included) --Item: Peekaboo Iseeu Medium, Peekaboo Iseeu Mini -Body material: calfskin, crocodile
-Handle material: calfskin, metal, caiman, python, plexiglass
-Vertical pocket (for Peekaboo I.C.U. Medium): Cuoio Roma & FF fabric, Cuoio Roma, python
-Horizontal pocket (for Peekaboo I.C.U. Mini): Cuoio Roma & FF fabric, Cuoio Roma, python
-Tech accessory charm: Cuoio Roma & FF fabric, Cuoio Roma
-Strap You: Cuoio Roma & FF fabric *Available to purchase as a set of three: body, handle, or pocket
*Available to purchase as a set of three: body, handle, or pocket

www.fendi.com
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