Off-White takes over DSMG! Installation held at new store opening

Event Date:2018.02.17-03.14
Feb 20, 2018
Off-White™ will be holding an installation in the event space on the first floor of Dover Street Market Ginza (DSMG) from February 17th to March 14th. To commemorate this, they will be releasing a limited edition capsule collection, the "Off-White™ c/o DSMG "Natural Habitat" Exclusive Capsule Collection."

On February 17th, the same day the installation started, the OFF-WHITE c/o VIRGIL ABLOH™ store opened on the sixth floor of Dover Street Market Ginza.
For this installation, Off-White's creative director, Virgil Abloh, came up with the concept of "Natural Habitat." Using the elephant sculptures on display in the event space, he represented the savanna, the elephant's natural habitat. Using stones, wood, grass, and other elements, the installation evokes the sunrises and sunsets of the savanna.

Virgil commented, "The concept was to respect the elephant, which is the symbol of Dover Street Market Ginza, and transform the space around it into a 'natural habitat'. At Off-White, we create products by fusing the spirit of natural and industrial things."

The limited capsule collection consists of six items: four styles of leather tote bags, the brand's iconic, an industrial belt, and a T-shirt. They are available in gradient colors and animal graphics exclusive to DSMG. Items will be sold by online lottery (lottery has ended).


【Event Information】
Off-White™ c/o DSMG "Natural Habitat" Installation
Dates: February 17th - March 14th
Venue: Dover Street Market Ginza, 1st Floor Event Space
Address: 6-9-5 Ginza, Chuo-ku, Tokyo
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