Atmos will open a new concept store, "atmos pink," in Harajuku on February 17th, offering a sports-mixed style for women.


The store's concept is "Have a lovely time; be lovely, beautiful, and healthy every day," and combines the healthy spirit of sports with feminine materials and silhouettes. It targets fashion-loving women in their 20s to 40s.

In addition to sneakers from national brands like Nike and adidas Originals, the store offers vintage items and original apparel that allow you to wear sports fashion daily, proposing a sports mix style that combines sneakers with other items. This is a new concept select shop that adds color to your daily life with a style that allows you to feel comfortable and true to yourself, and proposes styling for everyday use.

In addition, you can enjoy early shopping in the store on the pre-opening day on February 16th (held from 2:00 PM to 8:00 PM).