Miu Miu will be holding a picnic-themed pop-up store, "Miu Miu Picnic," from February 7th to 13th at two locations simultaneously: The Stage on the first floor of the main building of Isetan Shinjuku, and the women's shoe promotion space on the second floor of the main building.

"Eco Leather Basket Bag" Pink x Green (139,000 yen)
At The Stage on the first floor of the main building, which stocks a wide range of bags and accessories, the "Eco Leather Basket Bag" (139,000 yen) and "Matelasse Basket Bag" (190,000 yen), which feature striking ice cream-like colours such as strawberry, vanilla, lemon and pistachio, as seen on the runway of the 2018 Spring/Summer collection, will be available for the first time in the country.


In addition to playful fruit-motif jewelry and leather accessories, the store also offers a variety of items, including daisy-motif drawstring pouches and bucket bags with scalloped edges.

"MIU RUN (slip-on type)" Black (left), Silver White (right)
(89,000 yen)
In the promotion space on the 2nd floor of the Main Building, women's shoes, the sporty sneaker brand "MIU RUN" will be releasing its new "MIU RUN (slip-on type)" (89,000 yen) and "MIU RUN (boot type)" (100,000 yen) models, which feature a bold logo and stylish jewels on the rubber sole. The slip-on type comes in pastel colors such as pink and blue, which are perfect for the spring and summer seasons, while the boot type comes in basic colors such as black and burgundy.

"Gingham Check Ribbon Sneakers" White (88,000 yen)
A wide variety of other styles will also be available, including "Gingham Check Ribbon Sneakers" (88,000 yen) and glitter rubber sandals.

A photo space will be set up at The Stage venue on the first floor of the main building during the period. A service will also be available where you can receive videos you have taken by email, and you can enjoy taking photos in original Miu Miu frames and posting them on social media. All prices are standard.