Shoulder bag (S/Black) 20,900 yen
Marimekko, the Finnish design house developed by Look Co., Ltd., has released a new bag series, Wear All Day bag, packed with Marimekko icons such as the Unikko pattern and straps with the brand logo. Pre-sales will begin at the Marimekko Matsuya Ginza store from August 3, ahead of its release in stores around the world and in Japan on August 8, 2022.

Backpack (L/Unikko) 44,000 yen
The Wear All Day bag has a timeless design that also exudes a modern feel. Its duality of femininity and functionality, and leather accents make it stand out. This new bag series incorporates iconic design elements such as the Unikko (poppy) pattern and Marimekko logo, which are synonymous with Marimekko, in a new form, making it easy to incorporate into a variety of styles.

There are four silhouettes: backpack (S, L) and shoulder bag (S, L). It comes in two colors: a brown Unikko pattern and solid black.

Shoulder bag (L/Black) 28,600 yen

Wear All Day bag - Pre-release worldwide
Pre-sales will begin at the Marimekko Matsuya Ginza store on August 3rd, ahead of its release in all stores in Japan and around the world.

Marimekko Matsuya Ginza Store
Matsuya Ginza 7F, 3-6-1 Ginza, Chuo-ku, Tokyo
03-3566-6033

At Matsuya Ginza, you will be the first to get your hands on the Wear All Day bag, and in the underground passageway show window there will be a display where you can see all the Wear All Day bag items along with this season's image visuals (from August 3rd to August 22nd).