Dior's "DIORIVIERA POP-UP" opens on the rooftop garden of GINZA SIX. Tina Tamaki and Aya Asahina attend

Jun 8, 2022
©Daichi Ano
A pop-up focusing on the DIORIVIERA capsule collection is open on the rooftop garden of GINZA SIX for a limited time until June 19th. To commemorate the opening of this pop-up, a glamorous lineup of guests including Tina Tamashiro and Aya Asahina visited the event. They immersed themselves in the world of this capsule collection, which symbolizes a journey towards freedom.

Tina Tamashiro, Aya Asahina
The largest rooftop garden in the area is located on the roof of GINZA SIX, at approximately 56 meters high, and covers an area of approximately 4,000 square meters. The lush green space is decorated specially for the pop-up with parasols and deck chairs clad in Toile de Jouy, as well as objects representing wild animals, bringing an early summer escape to Ginza. The pop-up space features a lineup of ready-to-wear and accessories in neon colors inspired by the Fall 2022 collection. Dior Maison will also be releasing matching must-have items, such as surfboards and skateboards engraved with the "CHRISTIAN DIOR" signature, as well as parasols and fans, to complement this summer wardrobe.

©Daichi Ano
AR filters will also be launched, allowing users to experience the world of this capsule collection on Instagram, Facebook, and Snapchat. Experience the art de vivre (aesthetics of living) that pays homage to the Maison's heritage.

DIORIVIERA POP-UP
Venue: GINZA SIX Garden (rooftop garden)
6-10-1 Ginza, Chuo-ku, Tokyo
Period: Until June 19th (Sun)



Instagram AR Filter
https://www.instagram.com/ar/1292883021118904/

Facebook AR Filter
https://www.facebook.com/fbcameraeffects/tryit/1292883021118904/

Snapchat AR Filter
https://lens.snapchat.com/d223d51a430749e6a04f2a69045d3036?share_id=RUI5RkVEQjQtNjU3Ni00MTUwLThCQzYtMjU2RDE2RjRBNDc5&locale=en_FR


@Dior #DIORIVIERA
[Contact Information]
Christian Dior
TEL: 0120-02-1947



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  • ©Daichi Ano
  • ©Daichi Ano
  • Tina Tamaki
  • Aya Asahina
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